1. Superfly_FR's Avatar
    For ages, I've been signin-in any pre-launch campaigns for anything BlackBerry related.
    I believe that's the first time ever it results in a direct commercial sollicitation.

    Last sign-up was for the BBM protected launch/information request. And this is what I received this morning.
    There's new blood (and spirit) in this company-capture.png

    What it says :
    "Antoine, we thank you [...] If you're interested in buying BBM Protected, please confirm the information bellow.". Then the link is quite clear too : "Yes, all is correct. Buying interests me"

    That's straightforward, aggressive, clear, simple and - given the coordinates is a phone # - I'd suspect a personal direct call as a final result.
    Hats off, I like it.

    P.S: 2 days ago, I also received a personalized email (with a direct salesperson contact name and numbers) including a brochure : this is adequate marketing process, with 2 steps stimulus.
    P.S(2) : I won't "reply to test": salespersons at BlackBerry have better to do than that.
    07-25-14 05:41 AM
  2. eldricho's Avatar
    Nice! Looks like they're cleaning up and refining their direct costumer approach

    Posted via CB10
    Superfly_FR likes this.
    07-25-14 05:45 AM
  3. IrwanAriWibowo's Avatar
    This is great. One more good news

    Drooling for BlackBerry Passport!
    Superfly_FR likes this.
    07-25-14 08:19 AM
  4. allengeorge's Avatar
    Well, when you focus on enterprises only it pays to go high-touch
    Superfly_FR likes this.
    07-25-14 10:16 AM

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