1. bbmme's Avatar
    In the middle of a dismal week, Research In Motion Ltd. can point to at least one victory this time, in court.
    The BlackBerry-maker has won a Federal Court case over its use of the BBM acronym to describe its popular BlackBerry Messenger software. The lawsuit was filed by BBM Canada, a broadcast industry group that traces the BBM trademark back more than 60 years.
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    The case could have had cataclysmic repercussions on RIMs brand had the court not ruled in the companys favour. The BlackBerry Messenger software has become one of RIMs most popular features, with more than 50 million users worldwide.
    Although the trademark clearly belonged to BBM Canada, the court agreed with RIM that the two companies operate in different industries.
    We are pleased that the Federal Court of Canada sided with RIM and confirmed that RIMs use of BBM does not infringe the trademark rights of BBM Canada as they had alleged, RIM spokeswoman Tenille Kennedy said in a statement following the court ruling on Wednesday.
    Jim MacLeod, president and chief executive officer of BBM Canada, said he has not yet decided whether to appeal the ruling.
    The court victory comes as RIM wrestles with a litany of challenges. Earlier this week, the company announces it will probably post an operating loss when it releases its first-quarter numbers in late June. It is also likely RIM will slash thousands of jobs over the summer, as it weighs its strategic options and tries to cut costs.
    RIM has not always been successful when it comes to trademark cases. Late last year, the company had to start referring to its new line of smartphones and its new mobile operating system as BlackBerry 10, after losing a trademark ruling over the use of the acronym BBX.
    Mr. MacLeod said the confusion over the BBM acronym has caused his company many headaches.
    We call, and people think were calling from RIM, he said. We always have our name on call display I dont want people to not pick up because they think were going to try to sell them a phone.
    Innerchild likes this.
    05-31-12 04:18 PM
  2. bbmme's Avatar
    Ya just ignor the
    blackBerrys arent cars:
    Jim Flaherty rules out RIM aid
    RIMs challenging summer of change
    Why Facebook would be smart to buy RIM

    Kinda copy/paste everything off the globe and mail eh. Hehehe
    thymaster likes this.
    05-31-12 04:21 PM
  3. dusdal's Avatar
    I use BBM quite a lot. Both in personal and business life. It's a great tool.
    05-31-12 10:38 PM
  4. bbzak's Avatar
    BBM is all our's!

    Good news. I really feel like a boy NOW.
    06-01-12 03:02 AM
  5. BigBadWulf's Avatar
    Thread cleaned. Let's keep it on topic please
    h20work and Stewartj1 like this.
    06-01-12 06:32 AM
  6. qbnkelt's Avatar
    Most of my day my BB is parked on BBM. Truly.
    One of BB's best features.
    06-01-12 06:43 AM
  7. Mystic205's Avatar
    This never should have gone to trial, after all, I knew the reason for the verdict as soon as I saw BBM Canada was a broadcast industry group.. hopefully RIM got their expenses covered.
    06-01-12 07:51 AM
  8. jegs2's Avatar
    Well, I'm the only one in my family with a BB (even my wife has a Droid), so BBM is useless to me.
    06-01-12 12:50 PM
  9. bbzak's Avatar
    Try making some new friends with BB and connect with BBM. It sure is fun!

    06-01-12 02:14 PM
  10. Stewartj1's Avatar
    It looks like more and more things are going RIM'S way.
    06-01-12 05:56 PM