1. abwan11's Avatar
    If Qualcomm Can't Revolutionize Car Tech, Nobody Can
    QUALCOMM, Inc. (NASDAQ: QCOM) wants to build technology that will allow automobiles to see and talk to each other. At least one analyst thinks the company will pull it off.
    "If Qualcomm can't do it, nobody can do it," Rob Enderle, principal analyst at Enderle Group, told Benzinga. "They're pretty much a pure-play networking company -- as close as we get in this market in terms of networking technology. And they're the most powerful."
    Enderle noted that QUALCOMM has been pushing LTE Direct (the company's device to device technology) for a while. He said it should be able to handle the bandwidth and the requirements for cars talking to each other.
    "They kind of know best how this should work given [the] current technology," said Enderle. "They've got the inside track to getting it to work. Working against them is the fact that the auto companies tend to be very proprietary. Working for them is the fact that car companies recognize that they don't have a clue when it comes to this stuff.
    "They need a ton of help, so they're working with Qualcomm, NVIDIA [and] Intel. [Automakers] are actively looking for help from the technology segment."
    Related Link: Intel's Plan To Overtake Qualcomm's Snapdragon Platform
    More Than A Chip
    Global Equities Research analyst Trip Chowdhry thinks that if QUALCOMM is going to deliver on its promise, the company must "go beyond [its] comfort zone."
    "I believe it should be a complete solution," Chowdhry told Benzinga. "The world is going in that direction. If you think about, why is the cloud getting so popular? Because they can't own the complexity themselves.
    "If you can bring the hardware [and] software into a solution that somebody can just take and put? into the cars, it will be a phenomenal success."
    Chowdhry said if QUALCOMM is only planning to provide a chip or two, "It is not something investors should get excited about."
    "If it is a complete solution and automakers can take it and in less than five minutes get the product into the car and it works, it will be phenomenal," he added. "Today, the time to gratification has shrunk. Today something is cool, the next few days it could be obsolete. The only way you can avoid obsolescence is to give solutions."
    Disclosure: At the time of this writing, Louis Bedigian had no position in the equities mentioned in this report.

    Posted via CB10
    12-02-14 11:43 AM
  2. abwan11's Avatar
    Didn't Mikes plan to buyout BlackBerry last year have Qcomm involved?

    Posted via CB10
    12-02-14 11:50 AM
  3. MarkyZ10's Avatar
    I smell another partnership.

    Posted via CB10
    12-02-14 12:10 PM
  4. FSeverino's Avatar
    The way Chen has been going I wouldn't be surprised if he gets qnx in on this

    Posted via CB10
    12-02-14 11:13 PM
  5. Ment's Avatar
    I smell another partnership.

    Posted via CB10
    Really doubt it. If BB were interested in getting in the groundfloor of IOT standards and protocol with Qualcomm, they'd have joined Qualcomm headed IOT AllSeen Alliance which includes Microsoft, Cisco and other electronic companies. Given BB relative silence in the IOT sphere I see QNX being where it is now working with whatever comes down pike. Unfortunately IOT is fragmented with Google and Apple going their own ways so perhaps BB's strategy is to wait it out.
    12-03-14 01:12 PM

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