Why BlackBerry 10 OS failed so miserably even though it had high potential?
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- In my opinion these are some of the reasons
1. The transition from BlackBerry 7 to BlackBerry 10 was not done properly. BlackBerry failed to attract the current BlackBerry 7 users to BlackBerry 10.
2.First they might have brought Classic into the market and den Q10. It might have helped current pkb users try BlackBerry 10 classic with tool belt for sure and then slowly gain BlackBerry 7 attention and there by improved market share.
3. Absence of low end smartphone. Take the example of windows phone by Nokia. Even though they failed more than 90 percentage of windows phone active was low end Lumia 520. With that phone Nokia gave experience to low end smartphone customers how good, fluid and smooth is windows os. BlackBerry failed to give such an experience and their so called low end phones was highly priced.
Theses are some of them I believed the reasons for failure
Posted via CB1011-05-16 02:18 PMLike 0 - Well it hasn't failed me. Been on the OS for three years now. It's served me quite well actually. Thanks BlackBerry.
Posted via CB10anon(5597702) likes this.11-05-16 02:19 PMLike 1 - Because potential doesn't mean very much when you're the 4th most competitive OS in a race that only has two winners. Developers really aren't going to support more than two platforms in the long run. If you're going to be a proprietary OS, you have to be the best at hardware - not just competent.MikeX74 likes this.11-05-16 02:19 PMLike 1
- The battle was basically over in 2008 when BlackBerry did not have an OS that could compete with the iPhone. It took years to recognize the threat, and then purchase/develop a modern OS. It was over before it started. Devices were ultimately doomed by 2010, as Apple and Android had already taken hold - and BB10 was STILL 3 years away.
Subsequent BlackBerry missteps were utterly irrelevant.Last edited by conite; 11-05-16 at 04:00 PM.
11-05-16 03:50 PMLike 6 -
- Lack of marketing. Android and ios where intrenched. But I think bb10 could have serviced if more people would have know the great features.
#luvmybb10os11-05-16 04:27 PMLike 0 -
Posted via CB10Last edited by Fret Madden; 11-07-16 at 12:14 PM. Reason: filter evasion
11-05-16 06:20 PMLike 0 - 1. When it was released, it was a junk OS. It lacked many features of BBOS. It took about two years (at version 10.2) in order for it just to match the old BBOS functionality and only surpassed it with 10.3
2. The CEO genuinely believed he would sell tens of millions (take on Google and iPhone), instead of marketing it at particular niche, he tried to make it a device for everybody. In that sense we already knew he was going to fail even before BB10 was launched. If I held shares I would have ditched them prior to OS 10 release to save myself a lot of moneyMecca EL likes this.11-05-16 06:34 PMLike 1 - 1. When it was released, it was a junk OS. It lacked many features of BBOS. It took about two years (at version 10.2) in order for it just to match the old BBOS functionality and only surpassed it with 10.3
2. The CEO genuinely believed he would sell tens of millions (take on Google and iPhone), instead of marketing it at particular niche, he tried to make it a device for everybody. In that sense we already knew he was going to fail even before BB10 was launched. If I held shares I would have ditched them prior to OS 10 release to save myself a lot of money
Posted via CB1011-05-16 06:36 PMLike 0 - 1. When it was released, it was a junk OS. It lacked many features of BBOS. It took about two years (at version 10.2) in order for it just to match the old BBOS functionality and only surpassed it with 10.3
2. The CEO genuinely believed he would sell tens of millions (take on Google and iPhone), instead of marketing it at particular niche, he tried to make it a device for everybody. In that sense we already knew he was going to fail even before BB10 was launched. If I held shares I would have ditched them prior to OS 10 release to save myself a lot of money11-05-16 06:46 PMLike 2 - In my opinion BlackBerry 10 failed because :
1. There was overwhelming onslaught of negative press around the world from all angles that BlackBerry is already bankrupt and there will be no support for the phone once you buy it. This coupled with No rebuttal from BlackBerry at all via any media.
2. There were no or insignificant advertising of BlackBerry phones and its OS on any media. Even until today most people do not know that there is such a thing as the BlackBerry 10 OS.
3. The hardware specs or capacity of BlackBerry phones are not sufficient to be used for the OS hence BlackBerry phones has been always famous for having to wait. Or the hour glass symbol. Although the hourglass symbol No longer appear in BlackBerry 10 but you still have to wait for apps to load whilst on Android phones it just open instantly.
4. There was good app support at the beginning but the person in charged of it had to leave and there was insufficient time to allow the ecosystem to stabilise.
5. The Android runtime used is always too far behind time and are not able to run the latest Android apps.
6. They took too long to do away with sideloading. Even until now people still think they have to side load Android apps.
7. Nobody know that BlackBerry 10 do not require to run together with BIS hence many businesses run away from it to reduce cost. Even until today my friends who are business owners shrugs and say why pay so much extra on a monthly basis to use BlackBerry devices.11-05-16 07:51 PMLike 0 - In my opinion BlackBerry 10 failed because :
1. There was overwhelming onslaught of negative press around the world from all angles that BlackBerry is already bankrupt and there will be no support for the phone once you buy it. This coupled with No rebuttal from BlackBerry at all via any media.
2. There were no or insignificant advertising of BlackBerry phones and its OS on any media. Even until today most people do not know that there is such a thing as the BlackBerry 10 OS.
3. The hardware specs or capacity of BlackBerry phones are not sufficient to be used for the OS hence BlackBerry phones has been always famous for having to wait. Or the hour glass symbol. Although the hourglass symbol No longer appear in BlackBerry 10 but you still have to wait for apps to load whilst on Android phones it just open instantly.
4. There was good app support at the beginning but the person in charged of it had to leave and there was insufficient time to allow the ecosystem to stabilise.
5. The Android runtime used is always too far behind time and are not able to run the latest Android apps.
6. They took too long to do away with sideloading. Even until now people still think they have to side load Android apps.
7. Nobody know that BlackBerry 10 do not require to run together with BIS hence many businesses run away from it to reduce cost. Even until today my friends who are business owners shrugs and say why pay so much extra on a monthly basis to use BlackBerry devices.
#luvmybb10os11-05-16 09:10 PMLike 0 - BlackBerry 10 failed because of lack of awareness, focus and self belief in Waterloo about its potential not to speak of the app gap.
Z30 which was arguably the best VKB BB10 phone never received a flagship replacement which also resulted in lot of negativity amongst many customers .bakron1 likes this.11-05-16 09:51 PMLike 1 - Bla1zeCB OGAt the time BB10 was launched people had already a bad recognition of the trademark, Venezuela, the country that once was one of the most important markets for BlackBerry always told me than people told them than BlackBerry in general was a bad brand, they were from the days of the countless battery pulings and nukes, so that already was a bad start for BB10, and the Z10 (the stl100-1/london/3G only) which was the one that a lot (for not saying the majority) of people on My country got, 10.0 at the time was unstable and the battery time was even worser than the actual battery life (well current life isn't bad to be honest), i was one of the early adopters of the Z10 Who bought the Phone in his first days, I was like 13 at the time,11-06-16 06:51 PMLike 8
- "Why BlackBerry 10 OS failed so miserably even though it had high potential?"
I'll answer this quickly:
1. John Chen is ridiculously stiff and stubborn
2. Lack of a high-end successor to the BlackBerry Q10 and Z30
3. No marketing
4. Not enough pride
5. Presence of an Android runtime which discouraged many developers
6. Non-removable batteriesJulesDB likes this.11-06-16 06:57 PMLike 1 - How about dumping your eco system and starting from scratch when your competitors are becoming entrenched. BlackBerry was still selling millions of bbos phones in 2009. A skinned version of Android would have been perfect for 2010.
Posted via the CrackBerry App for Android11-06-16 07:26 PMLike 0
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Why BlackBerry 10 OS failed so miserably even though it had high potential?
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