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Monotype acquires Swyft Media for up to $27M
And who is Swyft Media? Well, they supply the BBM shop with BBM stickers (among many others). Nah, there's no money in stickers lol.
http://swyftmedia.tumblr.com/post/10...ay-by-monotype
BRINGING A CLASSIC TO BBMSwyft Media & BBM launched content from the hit movie franchise "Toy Story" across BBM.
Result: Within hours the pack was the top selling pack for 100+ million monthly active users all over the world.
Buzz from the launch generated coverage for Disney and BBM in major mobile publications in under 24 hours reaching over 600k excited unique visitors.
Sidenote: Monotype owns the Slate Pro font used on BlackBerry 10 smartphones as well.