I feel that BlackBerry didn't even try with BB10...
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I've traveled in over 30 countries since BB10 launch. Planes, trains, airports, hotels, malls, businesses, taxis, clubs, boats, airport lounges, banks... etc, etc.
And with the exception of Dubai, never saw one example of those supposedly everywhere advertisements. I even happened to miss the stupid Super Bowl ad because I was flying across the Atlantic at the time.02-11-16 02:51 PMLike 0 - In Canada, I couldn't watch TV without seeing the "Keep Moving" commercials. All the box stores had big displays, and the carriers were advertising constantly - flyers, newspaper ads, etc.
Remember this? It was ingrained into my skull:
JeepBB and StephanieMaks like this.02-11-16 03:07 PMLike 2 -
This is a discussion without resolution, so I'll stop at this point.02-11-16 03:08 PMLike 7 - Folks can say that all day long... or post a dozen pictures here or there... but it doesn't make it true.
I've traveled in over 30 countries since BB10 launch. Planes, trains, airports, hotels, malls, businesses, taxis, clubs, boats, airport lounges, banks... etc, etc.
And with the exception of Dubai, never saw one example of those supposedly everywhere advertisements. I even happened to miss the stupid Super Bowl ad because I was flying across the Atlantic at the time.pantlesspenguin likes this.02-11-16 04:12 PMLike 1 - You don't believe that BB10 was advertised and promoted widely by BB and the carriers. People have posted photographic evidence that they did, both in this thread, and in dozens of other threads I seen over the years I've been here. Clearly there is nothing that will ever convince you of this "truth" as it would remove the central prop of your frequently stated premise that BB10 didn't sell because "nobody knew about BB10".
This is a discussion without resolution, so I'll stop at this point.
Some here seem to forget all the problems with BB10 1.x. Combined with this was a lot of issues with BES 10. The combination of BB10 and BES10 were suppose to be the future. By the end of summer in 2013 both products were having big problems in the market. By September BlackBerry had a lot of unsold inventory, this is a big problem for a hardware company. BlackBerry was on the hook for all of the unsold inventory. The situation because so bad Heins and the Board had given up and put BlackBerry up for sale. This was a huge PR nightmare - no marketing in the world is going overcome this level of bad press. Combined was several quarters of not just bad, but disastrous results - not just losses, but burning through tons of cash.
The Chairman and CEO were fired and by the end of 2013 Chen was brought in as COB and Temporary CEO. The company was in total crisis mode. The cash burn was so bad that analysts were predicting when BB would run out of cash. Without cash BB could not build phones, no manufacture is going to stock parts and build inventory for a company that can't cover their costs. Chen had two main goals and he had to do them fast. Stop the cash burn and get rid of the old guard inside BB that could not comprehend that BlackBerry was dying. BlackBerry employees had never seemed to have a since of urgency. They took way too long developing BB10 and they seemed to be unwilling to burn the midnight oil to fix BES and BB10. The updates did finally get out, BES 12 is a good product and BB10 came together with ver 2.1. The problem is that in the technology market it is almost impossible to make a good second impression. If BB10 1.0 had been launched in the Spring of 2013 with the quality of version 2.1 I believe BlackBerry would be a different company today. Not strong, but would probably have about 3-5% market share.02-11-16 04:14 PMLike 4 - I dont care if they go to one BB10 phone a year. Just keep it running until something else can be done.BallRockReaper likes this.02-11-16 04:21 PMLike 1
- The PRIV is not a real BlackBerry... it's sad to read that most people see the same, but BlackBerry does not.02-11-16 04:32 PMLike 2
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- Folks can say that all day long... or post a dozen pictures here or there... but it doesn't make it true.
I've traveled in over 30 countries since BB10 launch. Planes, trains, airports, hotels, malls, businesses, taxis, clubs, boats, airport lounges, banks... etc, etc.
And with the exception of Dubai, never saw one example of those supposedly everywhere advertisements. I even happened to miss the stupid Super Bowl ad because I was flying across the Atlantic at the time.
BlackBerry never had extremely deep pockets so they did as much as they could within a reasonable budget. No, not everyone on earth is going to personally see their marketing, but that doesn't mean there's was no marketing.02-11-16 05:55 PMLike 0 - I sort off agree, it worked for apple, two phones a year/cycle no more or less and keep updating. Thought this for a while BB10 ended up with a mixed bag (apart from the beautiful passport).
Should have been a top pkb and vkb only, done!
I'm not interested in android either and will probably go ios when the time comes tho I always liked the look of Sony phones if I was.
I think apps are an issue and it does annoy me some of my apps are work arounds ie fitness tracker to connect to strava, but for now I manage, but in future if I change it will be for the full on app experience.
Swiped on my beautiful Passport!02-11-16 05:57 PMLike 0 - At the time BB10 entered development several handset makers that did not want to license GMS were working on Android handsets. There was no attempt to provide the equivalent of the Android-CDD to create an alternate market for non-GMS devices.02-11-16 07:27 PMLike 0
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Many manufacturers were also doing their own stores (HTC, Samsung and i think even ASUS).
And they've all had second-class levels of success (or worse).
Big app developers didn't show up or support announced partnerships (then again the industry is rife with partnership announcements which never amount to anything).
And let's not get started on the lack of Google apps in these other markets. While many of this forum may few that as a good thing, the average consumer doesn't.02-11-16 07:41 PMLike 0 -
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That's just my experience. No rights, no wrongs. So in some areas they made an effort it would seem. I still say that it was pitiful at best. IMO02-11-16 10:01 PMLike 0 - Sorry I disagree with almost everything you have said. BlackBerry is great at updating their devices. If carries don't allow the updates through, there is nothing they can do. Blackberry poured a ton of resources into making bb10 great, but it just didn't sell because of no apps. Simple.
Posted via the CrackBerry App for Android02-11-16 10:34 PMLike 0 - Yes, could be.
Thing is, it doesn't really matter how far along each individual is in wrestling towards an acceptance that BB is done with BB10 because it won't change the reality that BB is done with BB10.
So it's probably best if everyone just hustles along to "acceptance", you'll feel better when you do.
Trust me. He's a Doctor!JeepBB likes this.02-11-16 11:08 PMLike 1 - Ok so much for implicit context.
I meant that BB10 users who don't want apps and who vehemently mistrust Google are not even in the vicinity of the target audience for the Priv.
BB10 users are not a big enough user base to support BB10.
BB10 fans who wish to avoid google services and apps are a small subset of the group above.
Implying that Priv sales are low because this utterly insignificant group won't buy an full-on android device is a real stretch.02-11-16 11:42 PMLike 0 - It's not necessary for you to believe Troy, because I recognise that won't happen. However, perhaps you'll believe BlackBerry?
Along with each ER, or the later analyst call, BB have released the number of phones sold, and the proportion of BBOS:BB10. Those numbers have been posted here several times, and I'm sure a Google search will find them. Early BB10 sales were dreadful, and it took several quarters for BB10 sales to overtake BBOS.
The user base figures have also been published by BB. Conite posted them a day or so back - 10M of each (BBOS & BB10) as of last Summer... I doubt those numbers have increased since, do you?
Almost uniquely, BB declined to publish the OS breakdown of the 700k devices sold last quarter, IMO because it would reveal that the Priv is selling badly, but previous quarter's sales figures are available.
But you carry on regardless in your belief that BB10 was a sales triumph if you want.
For now you have provided no link to a credible source, just statements.02-12-16 01:10 AMLike 0 - Fully agree, if someone wants to forget or not remember the BB10 launch campaign that is fine, but it was real and big. Thor had ordered tons of phones and had planned on making a big splash. Unfortunatly a combination of factors (all Blackberry's in making) made all of marketing useless. No amount of advertising is going to help sell a product that was launched way too late and quickly developed a reputation as a buggy product.
Some here seem to forget all the problems with BB10 1.x. Combined with this was a lot of issues with BES 10. The combination of BB10 and BES10 were suppose to be the future. By the end of summer in 2013 both products were having big problems in the market. By September BlackBerry had a lot of unsold inventory, this is a big problem for a hardware company. BlackBerry was on the hook for all of the unsold inventory. The situation because so bad Heins and the Board had given up and put BlackBerry up for sale. This was a huge PR nightmare - no marketing in the world is going overcome this level of bad press. Combined was several quarters of not just bad, but disastrous results - not just losses, but burning through tons of cash.
The Chairman and CEO were fired and by the end of 2013 Chen was brought in as COB and Temporary CEO. The company was in total crisis mode. The cash burn was so bad that analysts were predicting when BB would run out of cash. Without cash BB could not build phones, no manufacture is going to stock parts and build inventory for a company that can't cover their costs. Chen had two main goals and he had to do them fast. Stop the cash burn and get rid of the old guard inside BB that could not comprehend that BlackBerry was dying. BlackBerry employees had never seemed to have a since of urgency. They took way too long developing BB10 and they seemed to be unwilling to burn the midnight oil to fix BES and BB10. The updates did finally get out, BES 12 is a good product and BB10 came together with ver 2.1. The problem is that in the technology market it is almost impossible to make a good second impression. If BB10 1.0 had been launched in the Spring of 2013 with the quality of version 2.1 I believe BlackBerry would be a different company today. Not strong, but would probably have about 3-5% market share.
The only problem was that Chen and the new board, after concluding like you that BlackBerry could not execute BB10 on time, decided to abandon even those BlackBerry users who did make the move to BB10.
Chen and the board deluded themselves thinking that half of those very same people who could not develop bB10 faster than 3-4 years, were going to execute spectacularly on yet another OS, be it android.
Chen has not solved any of the technical problems.
He has cut costs and sold for PROFIT (making his books look better) the written off parts which Heins did not sell.
Chen has no technical vision and changed his message several times. Enough to drive everyone away, even me who have stayed with BlackBerry for patriotic reasons and to avoid Google and Apple.crackberry_geek likes this.02-12-16 01:22 AMLike 1 - I went from my Z10 to a Xperia Z5 Compact and I would definitely recommend it. I'd never go back to using a BBRY at their current state. Battery life is better than any phone you will ever have. At the moment it is 4:53 PM, end of my work day and I have 78% battery life. Love the hardware and Sony's slight twist on Android. Pretty much better in every way I'd say. Kinda miss the BBRY virtual keyboard but you can get it for Android just not on this device at the moment.
Sony isn't doing well. Not even in Japan.
For the record, I have never had an iphone nor plan to get one. I will stick with my Passport until its battery dies...Last edited by sorinv; 02-12-16 at 01:44 AM.
02-12-16 01:26 AMLike 0 - In such an uncertain business climate and a going concern mindset, BBRY is just trying to survive. Mobile handset business is saturated. Its hard to penetrate the market because of costs. I do think that BBRY is doing their best. I do think we are lucky as cranberry addicts that they still are releasing phones under their brand. I understand that we all feel the sentiment, that we fear losing such a well made device under a brand that we love so much. This is the longest time for me to retain a handset, second one at least. The first one was the bold 9900 I had for two years and regret disposing off up to today. Now its the Passport I think. I've had all iPhones(except for each S model) a number of Nokias, Samsungs, Motorola, but I've disposed of them all. I still have my 8320, Q10. I just hope that sometime they still ask the passport. Even if infant afford it in cash ill finance it because it's truly the best phone I have owned. No need for apps and games. Only a few. And email that's what I need.02-12-16 01:38 AMLike 0
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