BlackBerry to exit hardware business
- 09-28-16 01:54 PMLike 1
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TCL aren't BB's partners in some grand manufacturing strategy.
TCL will sell anyone phones from their reference range. It's a straight cash transaction between customer and supplier.
BB has paid that cash for the DTEK50 and the DTEK60, both mildly customised versions of an existing TCL reference phone.
TCL do not, as far as I know, have a PKB reference model in their range. So BB can't buy such a phone from TCL.
TCL, I am sure, have no desire to take on the design and manufacturing costs of producing a PKB phone for BB when there is close to zero demand for such a PKB phone in the real world outside of the CB bubble. If there was that demand, Samsung would sell PKB phones.
Where's the profit for TCL in doing so?
Or is this another of those: "some other entity should spend their time and money because it benefits BB" posts?
The conclusion: there will never, ever, ever, be a Mercury phone.09-28-16 01:58 PMLike 0 - There is no "deal" with TCL.
TCL aren't BB's partners in some grand manufacturing strategy.
TCL will sell anyone phones from their reference range. It's a straight cash transaction between customer and supplier.
BB has paid that cash for the DTEK50 and the DTEK60, both mildly customised versions of an existing TCL reference phone.
TCL do not, as far as I know, have a PKB reference model in their range. So BB can't buy such a phone from TCL.
TCL, I am sure, have no desire to take on the design and manufacturing costs of producing a PKB phone for BB when there is close to zero demand for such a PKB phone in the real world outside of the CB bubble. If there was that demand, Samsung would sell PKB phones.
Where's the profit for TCL in doing so?
Or is this another of those: "some other entity should spend their time and money because it benefits BB" posts?
The conclusion: there will never, ever, ever, be a Mercury phone.09-28-16 02:01 PMLike 0 - Nope... back then Android wasn't as secure as it is today. BlackBerry would have needed to go the Amazon route and created a forked version of Android to get the level of security that their customers would have required. But they would have been back in the same position of needing developers to simple port their apps over... which even Amazon is now having problems with.
That they didn't have a new OS already in the works back when Apple and Google announced their plans... was unbelievable (I guess we just assume large companies are planning for the future). That after those plans were made know and BlackBerry dismissed both of those large companies... was the end of BlackBerry. In 2010 there was really nothing they could do to change the outcome, and many that were here then saw that.
Well the crazy thing is, Android was still selling far better than BlackBerry OS did back then. Perhaps security isn't all that important to the survival of BlackBerry's hardware business. Perhaps in the grand scheme of things, it would have been beneficial for BlackBerry to forget about the security that less than 1% of smartphone owners needs and just release a normal phone that ran Android?
BlackBerry could have kept BlackBerry legacy OS for the tiny percentage of people out there that need or want BlackBerry security and offer Android smartphones for the approximately 99.7% of smartphone owners that couldn't possibly care any less about BlackBerry's security features. They certain could have done that while they worked at securing Android.
After the Bold, they should have released normal, non secure, Android phones that actually stood a chance of being successful. Instead they released super duper secure BB10 devices first and then went to secure Android device. We all see how that worked out.Mirko935 and rayporsche like this.09-28-16 02:05 PMLike 2 - Here's Chen talking about the keyboard coming back:<br />
<br />
BlackBerry CEO says QWERTY keyboard will live on, even after outsourcing move - Video - BNN
Watch the vid. I lean towards believing him even though he is another moronic BlackBerry CEO.09-28-16 02:06 PMLike 0 - There is no "deal" with TCL.
TCL aren't BB's partners in some grand manufacturing strategy.
TCL will sell anyone phones from their reference range. It's a straight cash transaction between customer and supplier.
BB has paid that cash for the DTEK50 and the DTEK60, both mildly customised versions of an existing TCL reference phone.
TCL do not, as far as I know, have a PKB reference model in their range. So BB can't buy such a phone from TCL.
TCL, I am sure, have no desire to take on the design and manufacturing costs of producing a PKB phone for BB when there is close to zero demand for such a PKB phone in the real world outside of the CB bubble. If there was that demand, Samsung would sell PKB phones.
Where's the profit for TCL in doing so?
Or is this another of those: "some other entity should spend their time and money because it benefits BB" posts?
The conclusion: there will never, ever, ever, be a Mercury phone.09-28-16 02:10 PMLike 0 -
- 09-28-16 02:15 PMLike 0
- 09-28-16 02:19 PMLike 7
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http://www.theverge.com/2016/2/3/108...one-oem-profitLast edited by stlabrat; 09-28-16 at 02:34 PM.
09-28-16 02:23 PMLike 0 - 09-28-16 02:30 PMLike 3
- Security! Oh my gosh, Android's security was bad back then? Aw shucks.
Well the crazy thing is, Android was still selling far better than BlackBerry OS did back then. Perhaps security isn't all that important to the survival of BlackBerry's hardware business. Perhaps in the grand scheme of things, it would have been beneficial for BlackBerry to forget about the security that less than 1% of smartphone owners needs and just release a normal phone that ran Android?
BlackBerry could have kept BlackBerry legacy OS for the tiny percentage of people out there that need or want BlackBerry security and offer Android smartphones for the approximately 99.7% of smartphone owners that couldn't possibly care any less about BlackBerry's security features. They certain could have done that while they worked at securing Android.
After the Bold, they should have released normal, non secure, Android phones that actually stood a chance of being successful. Instead they released super duper secure BB10 devices first and then went to secure Android device. We all see how that worked out.
Sorry but if the Z10 had been pure Android... it would not have sold any better. BlackBerry just is not in a position to compete in the "open" Android market against even the players back in 2010. With these new Chinese OEMs... they just never had a chance to be compitive
BlackBerry needed the same profits as Apple had.. and you only get that by having your own unique platform. You can bet that at this point Samsung wishes they had never heard of Google.... but there is no going back now.stlabrat likes this.09-28-16 02:32 PMLike 1 -
I think he's very careful with words. I like Chen, I liked him even before it became unfashionable to do so here on the forums! LOL
He pretty much always talks about "plans", or "intentions", or similar. From which phrases the optimistic hereabouts generally mentally omit the "plan" wording and seize upon his words as a "promise". Even his announcement of the end of hardware was similarly spun, it's just "internal" hardware design that is ending... and the optimists can seize on that as evidence that Christmas Elves, or somebody similar, will continue designing BB phones "externally" - even an externally designed Mercury, if such a thing is even possible or profitable for those Elves to do, is sure to appear.
TL,DR; Plans change. Nobody else is going to build a PKB phone unless it will cover their costs and be profitable.StephanieMaks and kirson like this.09-28-16 02:39 PMLike 2 - I feel bb has done the best to wash its hands of the hardware. Reading the posts here about raw materials supply/ pricing/ negotiations & projecting unit prices/ sales, along with cheap hardware manufacturers from China, i cant help feeling that in a few years time device hardware is gonna become more of a bulk commodity business.
Say, there can b a few standardized hardware models to chose from - ultra premium, midrange and cheap.
A software co like Google / blackberry can order a certain number of units on a JIT basis, flash their custom roms on the hardware& we r good to go. A la Geeksphone.
Posted via the CrackBerry App for Android09-28-16 02:39 PMLike 0
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