[birdman_38]

What if Research in Motion took Apple seriously when the iPhone was first released?
What if RIM didn't rest on their laurels when their stock was at an all-time high?
What if Jim Balsillie didn't focus his energy on buying a pro hockey team when his company was in decline?
What if RIM didn't take an extremely long time to introduce the OS 7 lineup?
What if BlackBerry Messenger would have been released cross platform a few years ago?
What if RIM built and launched the BlackBerry PlayBook properly?
What if RIM's former executive management would have seen CrackBerry as relevant?
What if RIM did not delay BlackBerry 10's release last year?
What if RIM (now BlackBerry) would have launched BlackBerry 10 devices worldwide simultaneously?
What if BlackBerry would have an effective marketing campaign for BlackBerry 10?
What if BlackBerry would have a say in better releasing software updates?
What if BlackBerry's new operating system was designed to accommodate an entry level device?
What if, at this point in time, BlackBerry 10 would have all the major apps found on the other platforms?

Most of all, what if BlackBerry/RIM would have listened to their customers?

[h20work]

People on imore would be calling us all blacksheep and we only buy bb because it's hip and has so many apps.

I gave up on "what if's" a long time ago.

[jegs2]

I gave up on "what if's" a long time ago.

Indeed. What if folks in charge would learn from lessons available (a lesson isn't learned until it's been applied), vice making the same mistakes over and over again - and expecting different results?

[h20work]

Indeed. What if folks in charge would learn from lessons available (a lesson isn't learned until it's been applied), vice making the same mistakes over and over again - and expecting different results?

I think there is a word for that

[CairnsRock]

What if we weren't so gullible?