Be Bold - Commercials NEED TO GO
- Also..the whole "We need tools, not toys" thing isn't going to attract many people..since because of iPhone and Android most people would rather have a toy and not a tool..to most people other than us here on CB.com of course..to me though my BB's are my tool and toy.
I did think that the 9810 commercial was much better than the bold ones..
Sent from my BlackBerry 9930 using Tapatalk03-24-12 01:16 PMLike 0 - Also..the whole "We need tools, not toys" thing isn't going to attract many people..since because of iPhone and Android most people would rather have a toy and not a tool..to most people other than us here on CB.com of course..to me though my BB's are my tool and toy.
I did think that the 9810 commercial was much better than the bold ones..
Sent from my BlackBerry 9930 using Tapatalk
Sent via tapatalk using the Samsung Galaxy Notemoiselles likes this.03-24-12 01:33 PMLike 1 -
- I like the commercials
But I agree, now that the commercials showing people using the Bold have played for a bit they should play some that show features. I've seen a few here on Crackberry that look good. They could mix-it-up.
How would you show in 30 seconds the Bold is the best for typing...let someone tell you
...now where is that cupcakeLast edited by anthogag; 03-24-12 at 04:35 PM.
03-24-12 01:53 PMLike 0 - I think the Tools not Toys one is hilarious XD
It pisses alot of iphone users off lolololololol.
But I think commercial like this are MUCH better
[YT]http://www.youtube.com/watch?v=iCI8aZUkprQ&feature=player_embedded[/YT]03-24-12 03:46 PMLike 3 -
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Or a toy:
My phone will ALWAYS be my tool, no matter what platform I choose. For me, my toy will be a tablet. I actually sold my Playbook because it was more of a tool than a toy (not much in the way of multimedia/app content. I'm thinking about giving the Kindle Fire another shot in that respect.
I'm REALLY hoping BB10 will be the perfect mix of tool and toy to reach a broad range of consumers.Stewartj1 likes this.03-24-12 07:33 PMLike 1 - I fully agree that RIM is missing the boat here. If the BB is a tool, show me what that tool does. Somebody holding a tool in their hand and not actually demonstrating it does nothing to motivate me to buy it.03-24-12 09:47 PMLike 4
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[yt]http://www.youtube.com/watch?v=pt0IDAkHxbQ[/yt]Last edited by pillsy; 03-24-12 at 10:24 PM.
anon(3896606) and jamesbondOO7 like this.03-24-12 10:19 PMLike 2 - Look at the Apple ads. It's the iphone on a table or on a white background. All they do is show what the iphone can do. Nothing less and nothing more. RIM, please stop confusing us with your stupid commercials. If you want to be bold then make a bold commercial. Incorporate some humor into your commercials to get people's attention but be professional at the same time. Focus on the strengths and not cupcakes...Stewartj1 likes this.03-24-12 11:26 PMLike 1
- I love the Be Bold commercials. "Night Bikes" is my favorite. Someone said it on this forum in the past. Commercials are really only about brand reinforcement. Nobody buys a Cadillac only because he saw a commercial. He's probably already seen the car and knows some things about it. The commercial is there to get the existing customer pumped, to get him to trade up to the newest model. Iphone and droid commercials are for simpletons, for idiots: "Droid." A-doi!03-25-12 12:16 AMLike 0
- I'd say they need to change them but no one is paying attention to those ads anyway that isn't already a user and is just glad to see their brand being marketed.03-25-12 12:23 AMLike 0
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- I love the Be Bold commercials. "Night Bikes" is my favorite. Someone said it on this forum in the past. Commercials are really only about brand reinforcement. Nobody buys a Cadillac only because he saw a commercial. He's probably already seen the car and knows some things about it. The commercial is there to get the existing customer pumped, to get him to trade up to the newest model. Iphone and droid commercials are for simpletons, for idiots: "Droid." A-doi!
Sent from my SAMSUNG-SGH-I717 using Tapatalk 2 Beta-4pantlesspenguin and vrs626 like this.03-25-12 03:43 AMLike 2 -
Sent from my iPhone4S using TapatalkLast edited by moiselles; 03-25-12 at 07:43 AM.
03-25-12 07:40 AMLike 0 - I agree with the OP but I actually like the "Be Bold" commercials. Simple and straight to the point.03-25-12 08:38 AMLike 0
- Oh brother. Are you able to look at anything without being biased? Why would it be in RIM's best interest to just appeal to their existing customer? Your analogy is really bad here. Here's the real truth: alot of folks dont know what the bold 9900 can do. People are lazy and don't want to do additional research besides what a commercial can provide on a device & going in store. So why is iPhone & android wrong for doing what works again? All of a sudden a good form of advertisement is bad because RIM isn't doing it? Right . These "simpletons" you refer to happen to be a huge group of people to market to apparently. I guess bkackberry's are just too good for these "idiots", aye?
Sent from my SAMSUNG-SGH-I717 using Tapatalk 2 Beta-4FMB8900 likes this.03-25-12 08:38 AMLike 1 - Well, that's just it. Just as Cadillac isn't for everyone -- some people can't afford it, some are too cheap to pay for the gas (think of them like those people crying about paying for BIS) -- BlackBerrys aren't for everyone. And if that means RIM isn't "#1," or even "#2," so be it. The loyal users, and there are plenty of them still, will keep buying BlackBerrys. For example, users who care about security will keep buying BlackBerry. They don't need a commercial to educate them about the importance of security. Now those other ones you mentioned, those people who don't want to do any research or go to a store, well, stupid is as stupid does. They won't even understand the concept of security if it's explained in a one hour infomercial, never mind mentioned in a thirty second commercial. They'll just be scratching their heads when a breach happens. That's just one example.oldtimeBBaddict likes this.03-25-12 08:45 AMLike 1
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Be Bold - Commercials NEED TO GO
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