in all my years at telus (since i was 16) and all my years a internet phone junky on howardforums (since 2004) i have NEVER heard of a pre-order.
second i have a friend who works in telus loyalty and retention department and she even said it normally takes a week before they can do the over the phone orders to bill someones account for the phone
you never heard of a pre order?
then I donno where you have been there is a couple phones I have "pre-ordered"