I've seen quite some guys with white phones lately. Also quite a few years back, when smartphones were a rather uncommon sight, there have been quite some traditional mobile phones or "feature phones" which already came in different colors - also white and silver. Men had those already. Don't know why everyone is going all over this white coloring craze lately.... as if Apple invented it.
As of now, there are no accessoires available for the Q10, not even some el-cheapo 3rd party bumbers. Which is something that makes me worry a bit. If a Q10 launch would be in sight, we should already got some leaked cases here.