SBB Pricing - I don't get it

Maybe someone could explain this, because I'm not getting it.

In the U.S., Shop Blackberry puts all their Playbook's on sale for a month for $299. There's also a serious countdown clock ticking away with a dire warning that this fantastic deal is slipping away and the atmosphere is played up that this is your last chance.

Then the deal finally ends at 00 hours, only to be replaced by the same or even better deal. What kind of psychology is that? Customer comes away feeling used, abused, manipulated, and treated a bit like a dummy. I have to say as expensive as their products are, Apple never did this kind of manipulative mind game drama on its customers.

I think that they have one of the "Eight" balls where you turn it to get an answer. In this case, it is the "price today" that shows up. Flick it again and another price shows up. Or one of those perpetual going out of business stores. THE LAST DAY until tomorrow's last day....

See the attached weekly pricing plan for the Blackberry Playbook for 2012 that was leaked last week.

This looks like a very solid plan to confuse the competitors and drive them out of the market.

Maybe it is designed to match the stock price trends! :)

Also, they also decided to give you guys in the U.S. 2 days longer 'sale' than in Canada!

Originally Posted by oilgeo10

Maybe it is designed to match the stock price trends! :)

Also, they also decided to give you guys in the U.S. 2 days longer 'sale' than in Canada!

They make up in volume what they lose in price! :D

Originally Posted by RF8655

Maybe someone could explain this, because I'm not getting it.

In the U.S., Shop Blackberry puts all their Playbook's on sale for a month for $299. There's also a serious countdown clock ticking away with a dire warning that this fantastic deal is slipping away and the atmosphere is played up that this is your last chance.

Then the deal finally ends at 00 hours, only to be replaced by the same or even better deal. What kind of psychology is that? Customer comes away feeling used, abused, manipulated, and treated a bit like a dummy. I have to say as expensive as their products are, Apple never did this kind of manipulative mind game drama on its customers.

Apple doesn't play mind games, they just straight up brainwash their consumers :p