BB10 devices quietly removed from blackberry.com
- Wrong. 835 is very efficient. The only difference is that TCL can't skim as much off the top by going high end. So instead they inflate a mid-tier kit and hope the value of the BlackBerry namesake carries it. Typical approach one would expect from a licensee.12-11-17 10:16 PMLike 0
- Wrong. 835 is very efficient, trust me. The only difference is that TCL can't skim as much off the top by going high end. So instead they inflate a mid-tier kit and hope the value of the BlackBerry namesake carries it. Typical approach one would expect from a licensee.
My version says building the KEYᵒⁿᵉ is expensive, and they are charging what they need to in order to make the exercise worthwhile.
Btw, yes, the 835 is efficient, but all else being equal, you'll get further with the 625. Personally I hope the next one comes with the 660 (which is the rumour), because that's the ultimate sweet spot. I would refuse the 835 at the same price if I could have the 660.12-11-17 10:19 PMLike 0 - Your theory requires the belief that TCL is not in this for the long haul, is not trying to build the brand, is intentionally trying to gouge its customers, is not trying to maximize long-term profitability, and is generally behaving stupidly.
My version says building the KEYᵒⁿᵉ is expensive, and they are charging what they need to in order to make the exercise worthwhile.
Btw, yes, the 835 is efficient, but all else being equal, you'll get further with the 625. Personally I hope the next one comes with the 660 (which is the rumour), because that's the ultimate sweet spot. I would refuse the 835 at the same price if I could have the 660.12-11-17 10:32 PMLike 0 - Sorry, but that's not the case. 10M units/year was the minimum number of BB10 phones required to break even - and no one invests billions of dollars in a project over several years with thousands of employees to break even. The truth is that Mike believed he would be able to sell 40M or more phones per year - which made his plan viable, as with that volume, the high costs of supporting an entire platform could be spread across enough devices that BB could be competitive and still make a decent profit. And, had that volume been realized, he'd have been right. But BB10's best year (calendar Q213-Q114) only sold something like 4.7M devices (6M and change total when BBOS devices were included). That's an epic miss, and why BB put themselves up for sale only 2 quarters after release - they'd pushed "all in" and got crushed, and they needed big help just to survive.
https://www.reuters.com/article/us-b...A3822M20140410
As a mainstream consumer OS I totally agree, the amount of sales they'd need to maintain an OS that I think many here and in the consumer market would want is unsustainable with the sales they got.12-11-17 11:03 PMLike 0 - [QUOTE=conite;13090914]In 2013, that "scenario" was unmanageable. There were too few loyal fans, and no market. BlackBerry was 5 years too late by then, and bankruptcy was a foregone conclusion.
How many Loyal fan left after BlackBerry switch to Android. ??
Did the sale of BlackBerry android bought them back to market ??
And after Going android did the market share rise even to 2% ???
Why BlackBerry stopped making phones even after going Android ??
Posted via CB1012-11-17 11:46 PMLike 0 -
How many Loyal fan left after BlackBerry switch to Android. ??
Did the sale of BlackBerry android bought them back to market ??
And after Going android did the market share rise even to 2% ???
Why BlackBerry stopped making phones even after going Android ??
Posted via CB10
BlackBerry did NOT switch from BB10 to Android. BlackBerry was shutting down BB10 EITHER way.
Android was a last ditch attempt to remain in the device business.
BlackBerry discovered they could get rid of the low margin portion (hardware), and keep the high margin portion (software) via a licencing model.12-11-17 11:50 PMLike 0 - I absolutely disagree on both counts.
KEYᵒⁿᵉ is in no way overpriced. People who say that, don't place value on what it offers, so even $200 would be overpriced.
I've owned almost every BlackBerry ever built, and many other devices too - including iPhone and Nexus. My 6 month old KEYᵒⁿᵉ is as well-built (or better) than anything I've ever used. Everything fits perfectly together without gaps, notches, or seams. Finish is consistent, and keyboard is simply the best to date.12-12-17 01:21 AMLike 0 -
BlackBerry Mobile is not a high volume shop and so will always be more expensive than the equivalent Samsung or LG phone on specs alone. Their whole thesis is that a few million users will pay a reasonable premium for the BlackBerry version of Android and a more practical design emphasizing durability and battery life.
There are plenty of commodity choices for Android phones if you want to pay for hardware specs at the best price. But BlackBerry Mobile will not compete for your business in that area.
Posted with my trusty Z1012-12-17 01:39 AMLike 0 -
You don't need an official announcement to know that old devices from three years ago are no longer sold.
Do you think Samsung made an announcement about the Galaxy S5 end ?
Posted via CB1012-12-17 03:38 AMLike 0 -
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Louks convinced him Android was worth a try, as it was low-risk, and low-cost. But Chen kept it on a short leash and never took is eye off the real ball.Troy Tiscareno likes this.12-12-17 07:10 AMLike 1 - How much more would you be willing to pay for the 835 with 4 GB RAM? $650 US? $750?
BlackBerry Mobile is not a high volume shop and so will always be more expensive than the equivalent Samsung or LG phone on specs alone. Their whole thesis is that a few million users will pay a reasonable premium for the BlackBerry version of Android and a more practical design emphasizing durability and battery life.
There are plenty of commodity choices for Android phones if you want to pay for hardware specs at the best price. But BlackBerry Mobile will not compete for your business in that area.
Posted with my trusty Z1012-12-17 07:18 AMLike 0 - Every product is a commodity...and just because BlackBerry mobile does it that way, doesn't mean it's the right choice. The middle of the road approach is not without risk. When millions of people are willing to pay $1000+ for the latest iPhone or Samsung, is it really so unrealistic for BlackBerry mobile to shoot a little higher for their corporate and government well-to-do's? Since when did 'niche' translate into overpriced mid-tier hardware with a huge battery?
Have you noticed that not a single Chinese OEM is a big player in NA/Europe?
Licensing the Nokia and BlackBerry names are the path that Chinese OEMs are trying. TCL bought the Palm brand only to realize that brand is ancient. Unknown to most people on the planet.
The flagship OEMs are not sitting on their hands waiting for Chinese OEMs to win marketshare. Apple, Google and Microsoft are backing their chosen winners and BlackBerry isn't even a thought. If anything, BlackBerry is on the wrong side of the war.12-12-17 07:41 AMLike 0 - Sure it's unrealistic because from a resource standpoint, BBMo doesn't have the resources to compete in the high-end space. BBMo would have to spend 100% revenue on advertising budget alone. Still they would be out spent by the flagship OEMs.
Have you noticed that not a single Chinese OEM is a big player in NA/Europe?
Licensing the Nokia and BlackBerry names are the path that Chinese OEMs are trying. TCL bought the Palm brand only to realize that brand is ancient. Unknown to most people on the planet.
The flagship OEMs are not sitting on their hands waiting for Chinese OEMs to win marketshare. Apple, Google and Microsoft are backing their chosen winners and BlackBerry isn't even a thought. If anything, BlackBerry is on the wrong side of the war.12-12-17 08:09 AMLike 0 -
- We know Chen was hired to kill the hardware division. Poor Louks was getting fired anyway but Chen made sure he left wearing the shame of PRIV's failure... including the switch to Android which was really just another phase of Chen's pivot to a licensing strategy.12-12-17 08:12 AMLike 0
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- I keep going back and forth between the OnePlus 5T and Essential. I was giving the Essential some time to figure out its software issues.12-12-17 08:33 AMLike 0
- 12-12-17 08:34 AMLike 0
- explain how a bull**** company with a name like one plus five can make a business out of smartphones as a newcomer please
other than child labour
Posted via CBX12-12-17 08:35 AMLike 0 - Essential has updated the camera a few times already. It now has a portrait mode which is pretty cool. Otherwise software is running great so far including my Hub+ subscription and BlackBerry keyboard. Other than a few quirky issued with the Launcher and certain apps I pointed out in another thread...it seems to be running fine and it's on the November security patch also.12-12-17 08:37 AMLike 0
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