I just read the description via AppWorld and from what I'm gathering is that its just like the regular chat you can have about a pic within BBM, but you're actually able to view the pic at a higher resolution? Correct me if I'm wrong, please.
I would take the time to DL this, but the reviews didn't really capture me either.
i think its like you can take a pic and send it so you dont have to dig through your pictures to find them or something i havent found someone who has it yet to try it out