What's wrong with a cheap BlackBerry?
Not everyone wants the latest and greatest. When John said that they sell 2 Classic for every Passport, it tells me that the actual demand is not reflected by fans. The Classic is the Q10 with a toolbelt.
The Leap is their mainstream phone. The one to go with BES subscriptions. The one for carriers to give away with a plan. The one to help get BB10 adoption numbers higher. The one to help get BlackBerry's name out there.
Sure the Z10 & Z30 may be better in some aspects and cost the same but those phones are two years old. The Leap give it the slight refresh to make apps run faster and provide longer battery life. All at potentially low cost for BlackBerry.
This is what BlackBerry needs. Small risks at various niches to see what works. They got the Passport for high end with limited success. The Classic is for the physical keyboard small form factor people. The Leap is for the mainstream all touch option. The "slider" is going to be the next flagship. If the Leap doesn't do well, they will make a note that this niche is bad and move on. I guess it is one of those benefits when you have small marketshare, you get to experiment with little risk. Imagine if Apple did the same? Samsung does it all the time and that's how their Note line of phones got found.
Just because YOU are not the target audience doesn't mean you have to bad mouth it. It just makes you look bad if you are a BlackBerry supporter.
Posted via CB10