1. onvisa's Avatar
    Just saw this at BGR, one comment was if it came from Sprint.!!

    3:21 PMBlackBerry (BBRY) is in need of a hit in the United States, but it seems that early preorder volumes for the BlackBerry Z10 on American wireless carriers have been below expectations so far. Barron’s points us to a new note from Detwiler Fenton & Co. analyst Jeff Johnston, who says that preorders for the Z10 “have been light and well below expectations” on carriers he’s checked in with so far. Johnston says that Z10 faces a consumer awareness problem in the U.S., which has only been exacerbated by other recent high-profile launches such as the recent Galaxy S 4 and the HTC (2498) One.
    “[BlackBerry] has done a nice job with the OS however they need to figure out how to overcome the lack of mindshare their products have both with consumers and the carrier sales channel,” he writes. “[BlackBerry] will need to spend aggressively to create awareness and demand which could be a slippery slope as cash burn could become a major issue if sales don’t follow.”

    Johnston projects that BlackBerry will sell between 13 million and 15 million BlackBerry 10 devices in 2014, significantly less than more bullish 25 million estimates that have been tossed around by other analysts.

    March 21, 2013
    at 3:21 PM
    by Brad Reed
    Last edited by onvisa; 03-21-13 at 03:32 PM.
    03-21-13 03:06 PM
  2. Shanerredflag's Avatar
    Short who?...what was that analysts name?

    Posted via CB10
    03-21-13 03:21 PM
  3. adjdudley21's Avatar
    Thats because people like me, didnt wait for the US companies, we bought ours unlocked...
    cjcampbell likes this.
    03-21-13 03:30 PM
  4. onvisa's Avatar
    Short who?...what was that analysts name?

    Posted via CB10
    Barron’s points us to a new note from Detwiler Fenton & Co. analyst Jeff Johnston.
    03-21-13 03:33 PM
  5. ezrunner's Avatar
    lets be honest its not like the US carriers gave much time for pre-orders and some didn't even offer them
    03-21-13 03:42 PM
  6. Shanerredflag's Avatar
    Correct....the "majority" of small firms like this (and some large ones as well) are predicting the demise of BlackBerry. So what...it's a great device, majority of people who use it love it and the company has several great attributes like no debt blah blah blah...I wont relist them again.

    Almost a third of the float is shorted...guess which way they want the stock to go? Perhaps they paid for this letter?

    A wise man once said "look for the stock with sound fundamentals and one which everyone else is running away from...that is your winner" Guess who said it.

    Thanks for sharing.
    03-21-13 03:54 PM
  7. Zarpan's Avatar
    Detweiler Fenton has been right about some things before and wrong about others. They said that AT&T and T-Mobile would release the Z10 in March (correct) but also mentioned that Sprint and Verizon would release the Z10 in May (incorrect).

    One thing though is that some people have criticized BlackBerry for not providing actual numbers for launch sales (as opposed to 3x better) or giving more details about their million unit order. I'd have to say that a note saying that checks have indicated that preorders are below unknown expectations at unspecified carriers is considerably more fluffy than that.
    03-21-13 04:40 PM

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