How can you tell a Porsche Design Blackberry user in BBM?

Hi all,

Im a proud new owner of a Porsche Design Blackberry - most of my friends are on Blackberry so I decided to make the switch. On the Porsche website it says you get a

"A BBM� PIN that�s unique to P'9982 from BlackBerry users makes it instantly recognizable, setting you apart"

What does this refer to? Nothing on my BBM shows me as a Porsche Design user...im confused...can someone explain to me what this feature is and whats so special about it?

Your pin starts with 2AA.