Let's Just Do It!
- There is an alternative approach which could help BlackBerry.
But first I ought to say that I live in a country which has never followed capitalistic principles so I have a totally different mindset, my education was built on different paradigms than people's from the Western World. Perhaps I'm wrong at some points, so don't treat this idea seriously, consider it like a fiction story.
What is the fundamental problem I see? Lack of apps and outdated hardware. The OS itself is great, build quality is awesome, design and variety fit everyone's needs.
How could the problem be fixed if BlackBerry was found in my country? The government would step up and offered its help to save the company. Here what it means in practice:
1. The government would become a loan guarantor.
2. It could order thousands/millions of devices (phones/tablets) for public sector, schools, police, etc.
3. Start a campaign in mass media and on the market, smth. like "Buy Canadian phones". Everyone from the government starting from the PM would claim "I use a Blackberry phone", "Let's have chat in BBM", etc. Everyone must be really proud of using such a great device.
4. Make a list of "socially important" services: Facebook, Instagram, Twitter, YouTube, etc. Force the owners of those services to provide an app for Blackberry OS. Otherwise they would be blocked in the country.
5. It's not easy to get a Snapdragon 865 CPU and put it into an old phone to upgrade it. OS Drivers are the main issue. It can be solved by manufacturers as well. The government just need to force them to develop the drivers. Otherwise, forbid sales of devices with those CPUs or increase tariffs.
So with the help of the government the company could increase demand, increase and improve supply on the local market. Boom, the strong foundation is built and the company can expand to the world's market.
Why should the government help to a private company? The answer could be that the higher is the income the more taxes you get. But in the worst case the government could nationalize the company.
Why could it work? Canadian market is large and wealthy enough not to let "Big Players" to ignore the threat.
Why it won't turn into reality?
1. This approach breaks the nature of capitalism, private property, liberty, etc.
2. It violates the rules of WTO and probably dozens of other organizations which Canada is a member of. Anyone cares?
On the other hand, never say never, the history knows a lot of examples like Roosevelt's statism during the Great Depression, Trump's attempt to bring the companies back to the US, this coronavirus stimulus thing. How much money has Fed already "printed"? Why won't the Canadian government "print" few billions for their high-tech flagship? We're witnesses of a huge crisis so ideas and approaches shouldn't be trivial.
Sorry but BlackBerry got out of that business two-half years ago... and even they aren't interested in getting back into it. Unless your name is Apple, there isn't a lot of profit in making smartphones these days. A few Android OEMs are making a profit, but only on volumes that hits over 100K units a year. You'd have to have the UN pass laws to force people to support BlackBerry to that level.05-28-20 01:41 PMLike 0 -
As for taxpayer dollars, the reason is the same as some countries host Olympics or spend billions on their country brand. There is another thread regarding "pride", so I think "pride" is the right word here.
In general, my point was that if it first became really strong on the local market then this could be enough for generating profit, ROI, etc. After that the company could think about further expansion.05-28-20 01:42 PMLike 0 - Excuse me, I guess you're mixing up the cause and effect. Do you think that if anyone came to Chen and offered him smth. like "We guarantee to buy one million devices per year, and we'll help you to upgrade with some administrative non-market "tools" ", he would tell them "Well, you know, we're a software company now, so... not interested"?
As for taxpayer dollars, the reason is the same as some countries host Olympics or spend billions on their country brand. There is another thread regarding "pride", so I think "pride" is the right word here.
BlackBerry has a privilege to be a single smartphone company in their country. So the country could help it to become a monopolist.
In general, my point was that if it first became really strong on the local market then this could be enough for generating profit, ROI, etc. After that the company could think about further expansion.
They never got beyond a tiny fraction of either.05-28-20 01:57 PMLike 0 -
Just imagine that you are a monopolist, you don't need to spend money on marketing, you don't need to spend money on innovations just because other companies will share their technologies with you to stay on your market (refer to my example regarding Snapdragon and "socially important" apps), you don't need to compete with other companies. In a way everything is facilitated by the government. I believe the costs will be lot less. And in fact the government doesn't need to spend the budget at all, they just need to introduce right tariffs, barriers, etc. to protect you.
The only risk is that Big Players can give up on your market and it and the country in general will transition to the "North Korea" mode.05-28-20 02:26 PMLike 0 - Alright, the thing I was afraid of is happening... We think in different paradigms: you think in the "market economy" paradigm and I'm trying to describe a hypothetical situation (not likely to be realistic though) under "non-market economy" assumptions.
Just imagine that you are a monopolist, you don't need to spend money on marketing, you don't need to spend money on innovations just because other companies will share their technologies with you to stay on your market (refer to my example regarding Snapdragon and "socially important" apps), you don't need to compete with other companies. In a way everything is facilitated by the government. I believe the costs will be lot less. And in fact the government doesn't need to spend the budget at all, they just need to introduce right tariffs, barriers, etc. to protect you.
The only risk is that Big Players can give up on your market and it and the country in general will transition to the "North Korea" mode.Dunt Dunt Dunt and app_Developer like this.05-28-20 02:31 PMLike 2 - Alright, the thing I was afraid of is happening... We think in different paradigms: you think in the "market economy" paradigm and I'm trying to describe a hypothetical situation (not likely to be realistic though) under "non-market economy" assumptions.
Just imagine that you are a monopolist, you don't need to spend money on marketing, you don't need to spend money on innovations just because other companies will share their technologies with you to stay on your market (refer to my example regarding Snapdragon and "socially important" apps), you don't need to compete with other companies. In a way everything is facilitated by the government. I believe the costs will be lot less. And in fact the government doesn't need to spend the budget at all, they just need to introduce right tariffs, barriers, etc. to protect you.
The only risk is that Big Players can give up on your market and it and the country in general will transition to the "North Korea" mode.05-28-20 02:31 PMLike 0 - Alright, the thing I was afraid of is happening... We think in different paradigms: you think in the "market economy" paradigm and I'm trying to describe a hypothetical situation (not likely to be realistic though) under "non-market economy" assumptions.
Just imagine that you are a monopolist, you don't need to spend money on marketing, you don't need to spend money on innovations just because other companies will share their technologies with you to stay on your market (refer to my example regarding Snapdragon and "socially important" apps), you don't need to compete with other companies. In a way everything is facilitated by the government. I believe the costs will be lot less. And in fact the government doesn't need to spend the budget at all, they just need to introduce right tariffs, barriers, etc. to protect you.
The only risk is that Big Players can give up on your market and it and the country in general will transition to the "North Korea" mode.
Economies are tricky things.... you don't place tariffs on one thing, without it having a ripple effect. Fictional socialist/communist Canadian might find fences between it and the US and a lot less Aircraft or Auto shipments. Never mind the whole open market tech sector would up and move away.... as what's the point in innovation, if you can't cash in.
I get the idea that in a perfect society we all would work for the betterment of each other. No need for different companies duplicating the same work. But show me where that has worked?05-28-20 03:58 PMLike 0 - Bla1zeCB OGExcuse me, I guess you're mixing up the cause and effect. Do you think that if anyone came to Chen and offered him smth. like "We guarantee to buy one million devices per year, and we'll help you to upgrade with some administrative non-market "tools" ", he would tell them "Well, you know, we're a software company now, so... not interested"?
As for taxpayer dollars, the reason is the same as some countries host Olympics or spend billions on their country brand. There is another thread regarding "pride", so I think "pride" is the right word here.
BlackBerry has a privilege to be a single smartphone company in their country. So the country could help it to become a monopolist.
In general, my point was that if it first became really strong on the local market then this could be enough for generating profit, ROI, etc. After that the company could think about further expansion.05-28-20 04:05 PMLike 0 - Okay, it seems thay your arguments are stronger than mine. So this will be my last post on the topic. I'm happy that many of CB's legends took part in the conversation.
I would also name the last argument like "national security" but this is a too broad topic to discuss. And I believe that Canada will always be a part of the American technology zone so nothing to worry about (referring to the Huawei's case).
Posted via CB1005-29-20 05:49 AMLike 0 - Thanks again for the info! I obviously did not look at all the brand's TCL sold. My point is still that we can only conjecture whether TCL wanted to renegotiate the contract for BlackBerry much more to their benefit, whether they saw better ways of making money with their in house brand or whether John Chen pulled the renewal of the contract due to frustration with negotiations with TCL.
Last edited by Sigewif; 06-09-20 at 03:56 AM.
06-09-20 03:38 AMLike 0 - The announcement of the end of the contract was Feb 2, 2020. I speculate that added to any other hiccups in the contract negotiations, the coronavirus had a large role to play in the contract being terminated early. It was brewing a few weeks before it exploded as a worldwide story. But those who were watching closely, and I am sure Chen was, could see what was starting to unfold. This is besides the philosophy of the Chinese company, TCL, running counter to the philosophy of BlackBerry. What a disaster it would have been if they had tried to go ahead with a KEY3 in the middle of the pandemic. When the "dust settles" after the coronavirus crisis passes, it will be a whole new landscape. Then after a time who knows whether BlackBerry will find another company to licence phones, or not, or if miracles will happen and they will produce one themselves. Note the word "miracle" before giving the reasons it won't happen. I hear the reasons and they all make sense. But weird things can happen. Who knew that starting 2 or 3 months ago people would not be sure they could buy toilet paper when going to the store? Also, elastic cord was rapidly selling out because everyone needed it to make face masks.
A KEY³ was never in play (despite a probable early dev sample), nor was COVID.Laura Knotek likes this.06-09-20 07:22 AMLike 1 - The announcement of the end of the contract was Feb 2, 2020. I speculate that added to any other hiccups in the contract negotiations, the coronavirus had a large role to play in the contract being terminated early. It was brewing a few weeks before it exploded as a worldwide story. But those who were watching closely, and I am sure Chen was, could see what was starting to unfold. This is besides the philosophy of the Chinese company, TCL, running counter to the philosophy of BlackBerry. What a disaster it would have been if they had tried to go ahead with a KEY3 in the middle of the pandemic. When the "dust settles" after the coronavirus crisis passes, it will be a whole new landscape. Then after a time who knows whether BlackBerry will find another company to licence phones, or not, or if miracles will happen and they will produce one themselves. Note the word "miracle" before giving the reasons it won't happen. I hear the reasons and they all make sense. But weird things can happen. Who knew that starting 2 or 3 months ago people would not be sure they could buy toilet paper when going to the store? Also, elastic cord was rapidly selling out because everyone needed it to make face masks.
KEY2 launched with no mention of Android PIE or 2-Years
BBMP went belly up in 2018
Evolve was a huge flop, by last summer Optiemus was officially trying to wiggle out of their contract.
Early in 2019 BlackBerry ended several of the device Apps (because they knew no new phones were coming).
As for PIE, work on it should have started in late 2018, but there was no sign of it... other than some rumors it was finished and being held ransom. But none of the normal online hits of some BlackBerry developer using a Android Pie BlackBerry on browsers and benchmark sites.
I think most at BlackBerry and TCL knew by MWC 2019 that it was all over - it was a matter of how things could be ended.
Sorry but COVID had nothing to do three years of poor sales. BlackBerry is done because there isn't enough interest to support the additional work they do to secure Android and provide the suite of apps. And while BlackBerry is BlackBerry, they can't afford to allow the name be used without some level of protection.Laura Knotek likes this.06-09-20 07:45 AMLike 1 - If BlackBerry do bring another Android phone to the market and they even have to go very high end to take the top Notch market leaders. You don't normally find ceo's sporting a £500 phone but they will have state-of-the-art such as a Samsung Note or a high-end iPhone. Smart set money is of the Order of 1000 to 1500 pounds sterling. Nobility money probably around the 800 to 1200 sterling. American presidents for top out at $2,000 for a phone.
All super high notch cases aside.06-15-20 12:44 PMLike 0 - If BlackBerry do bring another Android phone to the market and they even have to go very high end to take the top Notch market leaders. You don't normally find ceo's sporting a £500 phone but they will have state-of-the-art such as a Samsung Note or a high-end iPhone. Smart set money is of the Order of 1000 to 1500 pounds sterling. Nobility money probably around the 800 to 1200 sterling. American presidents for top out at $2,000 for a phone.
All super high notch cases aside.
My guess is at 300K units a year.... the KEY2 should have been $2,000 to cover their costs for software alone. No way BlackBerry could hire someone to source and build a "flagship" type phone for what the people that make half the parts themselves can do it. In the end it's all about volume.
iPhone SE using the same processor as the iPhone 11.... had more to do with volume than what a CPU "should" cost based on it's capabilities. (that and keeping it on the latest update cycle)
But BlackBerry is done... at this point, no one is even asking them about smartphones, because they know BlackBerry is out of that business. Building or Licensing07-01-20 03:03 PMLike 0
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