1. Bluenoser63's Avatar
    Did we all miss something with the announcement of a Blackberry/Samsung partnership? On Nov. 17th,
    Waterloo, ON BlackBerry Limited (NASDAQ: BBRY; TSX: BB), a global leader in mobile communications, today announced a strategic partnership with Samsung Electronics Co., Ltd. to provide a highly secure mobility solution for Android. As a result, early next year, enterprise customers will have a new choice: a tightly integrated, end-to-end secure solution that brings together BES12: a cross-platform EMM solution by BlackBerry with Samsung Galaxy smartphones and tablets that are embedded with Samsung KNOX.
    but on Nov. 10th,
    MOUNTAIN VIEW, Calif., Nov. 10, 2014 /PRNewswire/ -- MobileIron (MOBL), the leader in enterprise mobility management (EMM), announced today that it has entered into a reseller arrangement with Samsung to deliver the technology and services that Global Fortune 1000 companies need to make mobile their primary computing platform. Samsung 360 Services for Business, a new enterprise offering from Samsung, offers a comprehensive suite of services to enterprise customers encompassing mobility support, EMM, and value added services for deployment, security, applications and device care. As part of the Samsung 360 Services offering, Samsung will resell MobileIron, named a leader in the "Magic Quadrant for Enterprise Mobility Management Suites."*
    So Samsung is selling both Blackberry and MobileIron. So with this fact, what really does Samsung bring to the table. Not much. This was an overrated announcement. So Samsung will only sell BES12 with KNOX phones (small portion of Samsung phones) and Samsung will sell MobileIron for ALL the phones. Seems like Blackberry got the short end of the stick here. No wonder the analysts after looking at the details and thinking about it, doubt the sales of EMM licenses.
    dolco likes this.
    11-21-14 08:27 AM
  2. anon1727506's Avatar
    Did we all miss something with the announcement of a Blackberry/Samsung partnership? On Nov. 17th,


    but on Nov. 10th,


    So Samsung is selling both Blackberry and MobileIron. So with this fact, what really does Samsung bring to the table. Not much. This was an overrated announcement. So Samsung will only sell BES12 with KNOX phones (small portion of Samsung phones) and Samsung will sell MobileIron for ALL the phones. Seems like Blackberry got the short end of the stick here. No wonder the analysts after looking at the details and thinking about it, doubt the sales of EMM licenses.
    There have been a number of "partnerships" over this last year.... most were like this, a lot of bone and not much meat.
    dolco likes this.
    11-21-14 08:56 AM
  3. Bluenoser63's Avatar
    There have been a number of "partnerships" over this last year.... most were like this, a lot of bone and not much meat.
    Marrow is quite tasty though.
    11-21-14 08:58 AM
  4. Zirak's Avatar
    I see nothing different from any other industry where a business has different (and overlapping) product lines to sell to the customer.
    Have you ever seen a store selling both Coke and Pepsi?

    Sent while driving from my Crackberry.
    11-22-14 02:36 PM
  5. itsnotaboutart's Avatar
    Maybe it is overrated in that it is not unique to the industry. Airwatch has a partnership with Samsung as well according to this excerpt from a November 13th Toronto Star article:

    "In the device management arena, BlackBerry is facing off against a number of companies including AirWatch, which also has a strategic partnership with Samsung. Major competitor MobileIron calls the market a two-horse race between itself and AirWatch."

    The MobileIron's comical claim that the market is an two-race claim aside, perhaps a partnership with Samsung is something that every player in the MDM industry needs. For that reason, it is noteworthy that BlackBerry is at least keeping up in this regard. Imagine if Mobileiron and Airwatch offered it, but BlackBerry did not.

    Posted via CB10
    11-23-14 11:11 AM
  6. Prem WatsApp's Avatar
    Maybe it is overrated in that it is not unique to the industry. Airwatch has a partnership with Samsung as well according to this excerpt from a November 13th Toronto Star article:

    "In the device management arena, BlackBerry is facing off against a number of companies including AirWatch, which also has a strategic partnership with Samsung. Major competitor MobileIron calls the market a two-horse race between itself and AirWatch."

    The MobileIron's comical claim that the market is an two-race claim aside, perhaps a partnership with Samsung is something that every player in the MDM industry needs. For that reason, it is noteworthy that BlackBerry is at least keeping up in this regard. Imagine if Mobileiron and Airwatch offered it, but BlackBerry did not.

    Posted via CB10
    Samsung needs a selection of MDM vendors and products to make their device offerings more palatable on the security side.

    Enterprises might already have invested into or signed up with a certain MDM / EMM platform. If they can sell add-on licences, Samsung is bound to make an extra buck.


    ? ? ? Zzzzmoqin'.... ? ? ?
    11-23-14 05:12 PM

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