[Superfly_FR]

Edit ; sorry, may not be obvious for N.A readers : The Formula 1 (F1) Championship is to us (EU) what "Nascar" can be to you (in terms of popularity).

Mercedes reveal new F1W04 Silver Arrow


I think BlackBerry+Mercedes racing and Lewis Hamilton as an ambassador are perfect matchs ... especially for Europe, of course.

Edit :

BlackBerry marketing director, Frank Boulben

"Formula One brings precision engineering, design and innovation, three values ​​that reflect the approach of creating BlackBerry 10. It is a natural choice for BlackBerry to partner with Mercedes AMG to offer them value through our technical collaboration and marketing. "

[sidd1011]

You beat me

[AT_Nepal]

i was wondering why the heck they played Schumacher and Mercedes video during the launch instead of a bb video. now i know!!! this is going to be awesome! imagine, merc with qnx (thats where this is going right? I don't want to get my hopes too high). so what happened to the porsche? thats not in anymore?

[sandman10]

Awesome!

Thanks for this post!

Two cool brands in my favourite sport!

[_dimi_]

Will Mercedes implement QNX / BB10 or is BlackBerry sponsoring their F1 car?

[_dimi_]

OK, a BlackBerry logo on his shirt :-) I guess that answers the question.

[Angelo_Campher]

Pity the partnership is with a crap team.

My heart bleeds for Hamilton. Amazing talent who will have to put up with the rubbish race cars that Mercedes put out.

[Superfly_FR]

Pity the partnership is with a crap team.
My heart bleeds for Hamilton. Amazing talent who will have to put up with the rubbish race cars that Mercedes put out.

Time for the RE-newal !

[Cale M]

Pity the partnership is with a crap team.

My heart bleeds for Hamilton. Amazing talent who will have to put up with the rubbish race cars that Mercedes put out.

Jezza, is that you...?

[Superfly_FR]

Will Mercedes implement QNX / BB10 or is BlackBerry sponsoring their F1 car?

QNX CAR (Connected Automotive Reference)

Virtually all of the world’s major automakers — including BMW, Chrysler, Daimler, Fiat, Ford, General Motors, Honda, Hyundai, Mazda, Mitsubishi, Nissan, Saab, Ssangyong, Toyota, and Volkswagen — now ship vehicles with QNX-based systems. These vehicles include models sold under numerous brands, including Acura, Alfa Romeo, Audi, Buick, Cadillac, Chevrolet, Dodge, Honda, Hummer, Infiniti, Jeep, Lancia, Mini, Mercedes, Opel, Pontiac, Saturn, and others. As a result, drivers and passengers have long been enjoying QNX technology.

OK, a BlackBerry logo on his shirt :-) I guess that answers the question.

lol, on the car, in the stands ... pretty everywhere.

[Angelo_Campher]

Jezza, is that you...?

Who is Jezza?

[Cale M]

Who is Jezza?

Just a common ape with pubes for hair. Very entertaining to watch, but incredibly critical of any racing team he's become annoyed at.

823092d1318024368t-top-gear-christmas-special-shooting-india-teaser-video-pg-16-jezza-grin.jpg

[Angelo_Campher]

Just a common ape with pubes for hair. Very entertaining to watch, but incredibly critical of any racing team he's become annoyed at.

823092d1318024368t-top-gear-christmas-special-shooting-india-teaser-video-pg-16-jezza-grin.jpg

Lol. Blonde moment on my behalf.

[dtango]

BCQxA38CYAEo7B2.jpg

That will of cost alot of money.

[tonyrenier]

I've been a Ferrari fan since I was a little kid, but that BlackBerry Logo stands out on the Mercedes much better.
Puleeze don't assume all Americans watch NASCRAP. I enjoy racing not crashing, the left turn followed by left turn truly would be suited to Jeremy Clarkson, so I'm sure he has an Iphone.
Lots better than that awful Super Bowl Ad.

[BThunderW]

Nice. Lewis Hamilton pulling for BlackBerry.

On a side node. Top Gear UK is probably the best automotive show I've ever watched. Got my wife interested in cars, she won't miss an episode. Top Gear US is ok too.

[bigmike2112]

Could not agree more. No other car show on earth even competes with Top Gear UK.

[YorkieRay]

I had been previously been following Lewis Hamilton on Twitter. I'm sure that he had been tweeting with a BlackBerry. On his latest tweets he had been encouraging his fans to see his photos on Instagram. Don't get too excited, it seems that he has been more recently using an iPhone. He will not be able to post to Instagram on that Z10.

Sent from my BlackBerry 9800 using Tapatalk

[wize72]

17391.jpg

Sweet.....

[dtango]

I had been previously been following Lewis Hamilton on Twitter. I'm sure that he had been tweeting with a BlackBerry. On his latest tweets he had been encouraging his fans to see his photos on Instagram. Don't get too excited, it seems that he has been more recently using an iPhone. He will not be able to post to Instagram on that Z10.

Sent from my BlackBerry 9800 using Tapatalk

when you're being paid £60 million over 3 years by mercedes, you use whatever phone they tell you to.

[docgasberry]

Pity the partnership is with a crap team.

My heart bleeds for Hamilton. Amazing talent who will have to put up with the rubbish race cars that Mercedes put out.

When Hamilton won the World Championship in 2008 as the youngest driver ever, he was racing with a McLaren-Mercedes.

Sorry .....which rubbish race cars were you bitchin' about?

[Revampd]

Pity the partnership is with a crap team.

My heart bleeds for Hamilton. Amazing talent who will have to put up with the rubbish race cars that Mercedes put out.

I believe it was his choice.

[BBPandy]

BCQxA38CYAEo7B2.jpg

That will of cost alot of money.

Do you have a higher quality copy of that picture?

EDIT:
Never mind, I found some

[dtango]

When Hamilton won the World Championship in 2008 as the youngest driver ever, he was racing with a McLaren-Mercedes.

Sorry .....which rubbish race cars were you bitchin' about?

A car built by McLaren with a Mercedes engine. A few teams have Mercedes engines, though the cars aren't built by them.

[BThunderW]

Won't buy another Mercedes ever again. Mine has been in the shop more times in last 3 years than the last 2 cars combined in their lifetimes. Can't wait to get rid of it.