[LWKING]

Just about everybody admires and respects Jay-Z. If he makes a move, people follow.

[MrRJ]

He's a great business, man. He's in bed with Samsung though, no?

[Funq]

He's a great business, man. He's in bed with Samsung though, no?

I think he is. Maybe they should get Kanye instead

Posted via CB10 on my Q10

[R Field]

Yeah he's already in the Samsung camp



CB10- BlackBerry Z10 - 10.2.0.1047

[molson0]

Just about everybody admires and respects Jay-Z. If he makes a move, people follow.

Yes, everyone's removing the hyphens from there name now.

If you have a hyphen nowa days, you aint cool.

[Mike1117]

Too bad. At least this thread made some sense, unlike the Miley Cyrus thread.

[amazinglygraceless]

Just about everybody admires and respects Jay-Z. If he makes a move, people follow.

You're kidding right. Jay-Z is as vilified in some (many) circles as he is admired in others. Great business acumen but not quite the right fit for BlackBerry.

I think he is. Maybe they should get Kanye instead

Only if they want to see a more rapid erosion in market share and it's user base.

[Bilaal]

Either one will be fine by me.

[smoothrunnings]

Just about everybody admires and respects Jay-Z. If he makes a move, people follow.

For a company that's supposed to only have 3.1 billion cash on hand they really know how to spend their money in stupid ways. They are going to be bankrupt next quarter at the pace they are going.

[blackberry519]

I've been saying it for years, get Kanye west, he is a legend to the American youth and having him endorse BlackBerry would make the brand cool to the youth again. He a long time BlackBerry supporter (even thru a shutout to BlackBerry on his latest album). Make Kanye a massive partner to BlackBerry and I could see him doing what Diddy did to Ciroc (took a nothing brand to one of the most coveted alcohols in the media).

Posted via CB10

[R Field]

I've been saying it for years, get Kanye west, he is a legend to the American youth and having him endorse BlackBerry would make the brand cool to the youth again. He a long time BlackBerry supporter (even thru a shutout to BlackBerry on his latest album). Make Kanye a massive partner to BlackBerry and I could see him doing what Diddy did to Ciroc (took a nothing brand to one of the most coveted alcohols in the media).

Posted via CB10

Does he steal the mic from Thor in the middle of a speech and go on a tirade? Lol sorry had to. I'm a huge Kanye fan but I don't think he's the right face they need. There are plenty of celebrities that they can use for the brand.

CB10- BlackBerry Z10 - 10.2.0.1047

[BerryWizard]

loll kaney west....

- made a song about why you should avoid gold diggers > marry nd have kids with the most famous GD of all time
- said in his songs that he is not for sale > keep taking more and more money from giant corporations to represent them
-has a kid...named her North West -_-'
-used to make good music...now he is singing $hitty stuffs like "new slave"
-one of those who killed rap.
- has a lot of experience in show business > act like a ******* ****** when tyler swift got her gramy (that was really stupid)


and to answer the original op : Jay-z is slipping with sammy. he is way too rich to play with low level stuffs like blackberry (sorry..just the truth)

[El Platanero]

I think they got keys at a discount. There is plenty of options. Bieber support, Kevin Durant, the quarterback of the redskins or even the Rock. Keys is famous but not for this generation. She doesn't have enough pull to produce mega sales. Especially since she's ma even in her current position.

Posted via CB10

[amazinglygraceless]

Either one will be fine by me.

Jay-Z would be a disaster for no other reason than the political "optics". Stay with me and I preface this by stating I am only speaking of the United States, but like it or not if BlackBerry loses in the US they may as well close shop.

Jay-Z is one of the celebrities Conservatives love to hate but let's give you your wish. As of today, Jay-Z is the new face of BlackBerry.

Tomorrow, every right wing / Conservative pundit from Anne Coulter to Sean Hannity to Rush Limbaugh will be reminding those who share their ideology of the fact that Jay-Z is a huge supporter of President Obama (or as they like to refer to him, the secretly gay, Socialist Muslim from Kenya hellbent on destroying America, it's traditions and very way of life) who happens to also be a well known and longtime fan of BlackBerry. This will be picked up and repeated by sites like Breitbart, WND, Daily Caller, etc...

Then they will conflate the fact that since the United States government is the largest user of BlackBerry among governmental and corporate entities into some sort of nefarious plot to make it easier to push the Progressive / Democratic agenda to the masses (BBM, non-configurable alerts).

They will then, sometimes tacitly, sometimes overtly urge their base to not play into this and send a message to BlackBerry by voting with their wallet (to the detriment of BlackBerry)

Far fetched? Then you have not been paying very much attention to the idiocy that passes for politics in the US. Jay-Z would be the worst possible spokesperson for BlackBerry second only to Jane Fonda.

[Spencerdl]

I think BlackBerry should use normal, regular people.....maybe 20 members picked from Crackberry to make 20 commercials. Just my thoughts and opinions

[MeerMusik]

Oh no. One worse decision after another. Oh BlackBerry what are you doing? Cant some one teach them how to do GOOD Marketing / spend Money the right way? If they keep going this way, they are gone latest end of 2014. Bye bye BlackBerry -.-

[Funq]

Oh no. One worse decision after another. Oh BlackBerry what are you doing? Cant some one teach them how to do GOOD Marketing / spend Money the right way? If they keep going this way, they are gone latest end of 2014. Bye bye BlackBerry -.-

You know it was hypothetical, right?

Posted via CB10 on my Q10

[Jerale Hoard]

What about Justin Timberlake ? Or Drake?

Posted via CB10

[amazinglygraceless]

What about Justin Timberlake ? Or Drake?

Justin Timberlake I could see as he has good cross-cultural appeal and if anyone has seen him on Saturday Night Live it's apparent that he can do "funny" very well. Who or what is Drake?

[Jerale Hoard]

Does he steal the mic from Thor in the middle of a speech and go on a tirade? Lol sorry had to. I'm a huge Kanye fan but I don't think he's the right face they need. There are plenty of celebrities that they can use for the brand.

CB10- BlackBerry Z10 - 10.2.0.1047

He could go to the next Apple WWDC, take the mike away from Cook and say "Im sorry but BlackBerry has the best phones ever." Now that would be awesome.

Posted via CB10

[21stNow]

Just about everybody admires and respects Jay-Z. If he makes a move, people follow.

They do?!

[Jerale Hoard]

Justin Timberlake I could see as he has good cross-cultural appeal and if anyone has seen him on Saturday Night Live it's apparent that he can do "funny" very well. Who or what is Drake?

Drake is a Canadian American hip hop artist. He doesn't use any other mobile platform except BlackBerry. He's a huge BlackBerry fan.

Posted via CB10

[Denise in Los Angeles]

Just about everybody admires and respects Jay-Z. If he makes a move, people follow.

No, they do not ... any of the above verbs.

[21stNow]

He could go to the next Apple WWDC, take the mike away from Cook and say "Im sorry but BlackBerry has the best phones ever." Now that would be awesome.

Posted via CB10

I actually think that this would boost sales. For some reason, this saddens me.

[JasW]

Jay-Z is a non-starter if only for the reason that they would (mis)pronounce his name "Jay-Zed" in Waterloo.