I have to be honest, i have followed RIM since the start of their decline. Watching the bad get worse, and now with what looks like a bright future i am wondering why they continue to hide launch dates. Something like the playbook 4g, rumor is that it will launch on July 31st, that is 6 days from now. Have you seen or heard about 1 ad or promotional tool trying to convince ppl why they should go out and buy one when it launches? No, no you haven't. People need to know before the launch date that the products are coming, RIM needs to create hype around their new products before they come out so people are buying on day 1.