Q1 Sales Figures are out, BB slips
IDC published Q1 operating system shipment figures and Blackberry's market share slipped from 14% to 6% versus last year.
BB shipped 9.7 million units in 12Q1, compared to 13.8 million in 11Q1.
The total phone market grew dramatically, from 102 millioon to 152 million. Both Android and iOS shipments doubled and their market share increased.
There are several links out there but this one has he most readable chart.
Android, iOS nab 82 percent of smartphone market in Q1 | Apple - CNET News...it all started with those two tin cans & a length of string... . . . [///]--------------[\\\]
05-25-2012, 09:29 AM #6
- 5,673 Posts
- Hey, what did you expect ?
RIM will basically stand where it is (devices market) until BB10. So if its sales & growth stay @ current levels while the market grows approx 50% ... no surprise its market share drops.
- 05-25-2012, 09:36 AM #7
A couple of things to keep in mind. As has been mentioned, there are some waiting for BB10. Also, we can't forget that 11Q4 included Christmas/Hanukkah buying. I think we'd get a clearer picture with 2011 Q1, Q2, and Q3.More thoughts at Bill's Spiritual Musings. http://billkraski.blogspot.com
- 05-25-2012, 09:47 AM #9
- 05-25-2012, 11:45 AM #10"If Playbook sales don't increase when BB10 drops, I'll eat my T-shirt."
- 05-25-2012, 01:21 PM #12
There is a reason RIMM decided to stop giving forward guidance. I think this gives you an idea why. It's gonna be like this until the BB10 phones come out and they knew it. This Q and next are going to be similarly disappointing, even if the BB10 makes it out in September.
Last edited by glassofpinot; 05-25-2012 at 03:44 PM. Reason: sp...it all started with those two tin cans & a length of string... . . . [///]--------------[\\\]
For me there are two big messages here...
1. Yes, RIM slipped but we should have expected that.
2. This is a huge market that is growing larger by leaps. So the bets are bigger - and more important for RIM to get right.
RIM is looking at tomorrows market when placing those bets and executing today - I am sure that they are.
Others can parse out more wisdom from breakdowns of different world markets and product categories......it all started with those two tin cans & a length of string... . . . [///]--------------[\\\]
- 05-25-2012, 04:11 PM #15
Its silly that BBOS 10 is dragging while the market has RIMM behind the shed. Get the frikin device out already!!
It doesn't matter if you can see daylight from the depths if you don't have enough air to get to the surface alive. I know BB10 has to hit the mark but sometimes perfection is the enemy of good enough.
Sent from my BlackBerry 9850 using Tapatalk
- 05-25-2012, 04:31 PM #18"If Playbook sales don't increase when BB10 drops, I'll eat my T-shirt."
- CrackBerry Genius
05-25-2012, 05:23 PM #19
- 3,211 Posts
RIMM stock is hovering around it's three year low: closing about USD11.00. Today it opened about 10.67. Their international sales manager resigned this week; that is good. It is time for fresh blood in the upper management. Notably, RIMM has placed several full page color ads in the NYTimes financial section, promoting business uses. This is good too. They have not abandoned the PB, with substantial recent updates. The PB development is a good test sign for a ready-to-go for the BB10 phone series.
It is no secret why the BB phone sales have dropped vs Android or iPhone. At this time RIMM just does not have the product people demand: large touch screen phones. More and more people are using the smart phones to view internet, and, the present BB phone screens are too small. On the other hand, tethered BB phone<>PB is a great combination to overcome the problem. Unfortunately for RIMM, not enough people have adopted that approach. Perhaps, bad engineering and planning to get the fully working PB to market.
Personally, I am waiting for some 'bad' news to come out leading to another 10% drop in stock price. Then, I plan to purchase a small relatively small amount of stock and wait it out 'til the BB10 takes hold (or not).
- CrackBerry Abuser
05-25-2012, 09:38 PM #21
- 281 Posts
These figures are estimates, the latest sales from RIM have not been released. Though it wouldn't surprise me to see them around 10 million, as others have said they won't grow sales until they release BB10, and even then it will be at least another quarter until it is fully rolled out.
- CrackBerry Addict
05-25-2012, 10:52 PM #23How to avoid the cliff
- 755 Posts
To keep a platform viable, you need to focus on two tasks: Keep the customer base loyal, and add adjacent product categories.
Today, these words are so prescient from a man who has been through this phase:
Mobile Opportunity: What's really wrong with BlackBerry (and what to do about it)
Last edited by the_sleuth; 05-25-2012 at 10:57 PM.Evolution of Communication: Rotary Phone > Dial Tone > Motorola Walkie-talkie > Nokia 2160 > Nokia 6190 > Samsung a460 > Samsung a920 > BB 8700 > BB 9530 > BB 9860 > PlayBook 32GB > z-wait is over, BlackBerry Z10 for me
- 05-25-2012, 11:19 PM #24
That is an amazing article. Truly amazing insight into the problem, and surprisingly unique. I shuddered when I read the author's account of the trouble with his wife's Torch. It's hard, for me, to grant that a company deserves to go on when they screw something as simple as contact editing up so tremendously. Having said that, I do hope RIM can create a compelling alternative to Apple/Android/Windows with BB10. But I have grave doubts, and I've seen nothing that supports hope."If Playbook sales don't increase when BB10 drops, I'll eat my T-shirt."