[Opinion] Why Ford Might Look into Buying Research In Motion

[Foreverup]

Why Ford Might Look into Buying Research In Motion | N4BB - News for BlackBerry - leaks, rumors, videos, faqs, reviews


deRusett laying it all out for us.

Sorry deRusett but I got Lmao for this one.

[deRusett]

Oh my Original article was much better,

But Apparently Lucas insists on being an Editor, I need to write for BGR next time

[Fr3lncr]

Back to the article though, while I can't see Ford buying RIM (maybe they buy QNX if RIM sells it...) but it is too bad the RIM board can't hire someone like Mulally to fix RIM.

[Tõnis]

Bold starts looking like a Bronco in a couple of years ...

[deRusett]

I've been crying for a Mulally style leadership for a long time.


RIM has the talent,
RIM has the tools
what RIM lacks is clear leadership, and clear goal setting.
Delay after delay, is caused by lack of goal setting, and keeping on top of project, letting a small part of a project derail the entire project, the Business plan review Meetings by Mr Mulally would get RIMs teams on track and get real target dates, that are achievable, there would be OPEN AND CLEAR progress so you don't have CEO's stating things that are so far from the truth it back lashes.

[Shlooky]

what's going on with all potential RIM buyouts lately? First Amazon, then Samsung, now Ford LOL.

What are those two clowns doing beside performing in circuses?

[Thunderbuck]

Originally Posted by Shlooky

what's going on with all potential RIM buyouts lately? First Amazon, then Samsung, now Ford LOL.

What are those two clowns doing beside performing in circuses?

Any company trading at 3-5 times earnings is pretty much "in play"...

[TBone4eva]

I could see a partnership with RIM, so that Ford could get access to QNX for the next generation of the Sync system especially since Ford has been running into issues with the MyFord Touch system, but not an outright ownership. One of the reasons for Ford's success, was they divested themselves of things that were not of the core Ford brand. Ford's investors would not see that as a good move and Ford would be better off using the money to continue to pay down their debt so that they can better compete with GM and Chrysler who dumped a lot of their debt due to the government bailouts, then use the money to buy RIM.

[BigBadWulf]

If I can have a in place of the , I'm totally down with it. Even if it all ends up like a Pinto.

[blue_k]

Originally Posted by BigBadWulf

If I can have a Click to view quoted image
in place of the Click to view quoted image
, I'm totally down with it. Even if it all ends up like a Pinto.

LMAO! At least you can be voicing BBMs using sync before .

[atcdoug]

I heard Saab was buying Rim, or was it Rim was buying Saab?

[SharpieFiend]

This makes no sense because Ford is entrenched in Microsoft's Embedded Automotive software. If they used QNX to power their embedded systems then it would, but unfortunately they don't.

Automotive Solutions | Connected Services | Windows Embedded Automotive 7

Using this logic then perhaps GM or Toyota should buy RIM. They've been using QNX in their automotive systems practically forever now. Perhaps BlackBerry could be turned into a super-desirable high end brand if Daimler bought them and gave them the Mercedes Benz branding?

[grahamf]

Originally Posted by SharpieFiend

This makes no sense because Ford is entrenched in Microsoft's Embedded Automotive software. If they used QNX to power their embedded systems then it would, but unfortunately they don't.

Automotive Solutions | Connected Services | Windows Embedded Automotive 7

Using this logic then perhaps GM or Toyota should buy RIM. They've been using QNX in their automotive systems practically forever now. Perhaps BlackBerry could be turned into a super-desirable high end brand if Daimler bought them and gave them the Mercedes Benz branding?

this

10ch

[xraytid]

It would be extremely smart for a car manufacturer to acquire a mobile maker like RIM but I would expect some of the more high end luxury car companies (Lexus, BMW etc) to jump at the opportunity. but then again RIM has such poor management of the company over the past few years that I doubt anyone will make an offer that they are happy enough with.

In the meantime. I'm working on integrating my 64GB playbook into my Lexus IS which will include clear 4G service. so screw the car manufacturers

[brucep1]

So, Ford would pay $14 billion (RIM's rumored asking price) for an operating system in their cars? No, I just don't think it's even a possibility.

If they are going to use a mobile computing software in their car, wouldn't it make more sense to just use Android? Or better yet, equip each car with an iPad? Heck, even equip it with 3g radios and do the same thing they do with satelitte radio. Make it free for 6 months and then start charging for it. I'm not saying any of these are better solutions, just MUCH, MUCH cheaper for a company who hasn't had the best couple of years recently.

Edit: Add Content

I take back my original comment of it not being a possibility. I just think there are other more cost efficient solutions than Ford entering an entire new industry by purchasing $14 billion for a mobile user interface.