BB is a business device and many understand, business consumers are looking for other new options. Faster devices are here and RIM needs to address this, be a First for something. Yes okay your app world is lacking, build it get some additions in there faster.
Sell your most popular BBM as an app across to other platforms.
Find a way to get old emails to a new blackberry device without a desktop manager.
Find a way to make your OS work on all devices.
We could go on and on here. Look at the new BB Bold 9900 or 9930. Why not take that form factor and make it a full touch screen with a bottom bezel like the top so you could swipe for a QNX platform.... Just a though I have seen so really cool ideas.
Personally I think they are doing the right things to win back market shares. Marketing the new devices are key and they are already doing that. Give it a few months and there should be some big improvement in image and stock price.
