Old BB7 devices still being sold.
In my view the BB displays littered as they are with all of these Curves and lesser models does little to enhance BB's marketing. Now it may be OK to sell the 9900 and the Torch ( for price and the slider) but everything else should be banished. ( talking about NA market )
- 02-06-13, 02:00 PM #2
they still need low cost devices. And do not under estimate corporate standards. I've seen many a user's BB "break" soon after a new release. The availability of older model to replace the "broken" one with an identical device was priceless.
- 02-06-13, 02:20 PM #4
Old BB7 devices still being sold.
I think the Curves and OS7 arguably have been what has helped keep Blackberry afloat while they developed BB10. Not everyone wants a contract or wants to lay out hundreds of dollars for a 9900, so I don't think they are going to ditch them, especially until an entry level BB10 is released.
- 02-06-13, 02:55 PM #6
- CrackBerry Abuser
02-06-13, 03:06 PM #8
- 383 Posts
- the tail on the donkey....
They didn't quit selling the older BlackBerry devices when the introduced BlackBerry OS7 devices, and the same is true with the OS7 devices and BB10. In some cases, you won't see the Z10 or Q10 being offered by some of the MVNOs for at least a year or two and will be offering the OS7 devices until then. One thing to remember is that in some markets, the popular BlackBerry devices are the lower end ones due to the cost of them. Now another thing to remember is that in some countries the cell network infrastructure lags behind the current technology, especially outside of the major cities. Some places may lack the network infrastructure that would allow BB10 devices to work optimally and the older OS7 devices work better on those networks.
- 02-06-13, 03:13 PM #9
The curves are aimed at an entirely different market than the Z10 - the Z10 is an attempt to attract premium consumers who will sign up for big fat contracts - for budget consumers and teenaged girls there is the curve.
- 02-06-13, 03:37 PM #10
- 02-07-13, 02:48 AM #12
LOL if blackberry axed BB7... they would be bankrupt in a year. we are all tech loving/high end spec junkies but honestly the low end market is where the money is at.
do you think Android would be even near where they are now without the low end devices? android caught up to apple in light speed due to the cheap low end devices.
- 02-07-13, 03:30 AM #13
- 02-07-13, 03:35 AM #14
- 02-07-13, 10:22 AM #18
- CrackBerry Newbie
05-11-13, 03:07 PM #19
- 7 Posts
BB should have their own stores - this would allow them to be in control of their product, marketing, and information. I wonder how much money Blackberry wastes on marketing real estate space already.
And there are too many Blackberries being sold right now. It's confusing for the customer. They should keep it simple - QWERTY, Full Touch, and Slider, and a BB10 Tablet. This would reduce their costs, and maybe they could offer their main phones at a lower cost. I'd even welcome a Chromebook style laptop (playbook black) with a very nice physical keyboard. I think the R10 should not be released as it will saturate their market. The low cost solution is an older Blackberry.
Come on Blackberry, step it up!
- 05-11-13, 03:35 PM #20
The lower end phones and legacy devices are still essential until we have a direct BB10 replacement. Just two weeks ago my friend needed a new phone so we picked up a Curve 9310 for $49.99 on sale from Boost Mobile. Pretty sweet deal and NO contract!
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