I was just watching the trailer for a film called "I Am Number 4", and at the end of the trailer, there was the usual URL, plus a bar code that was similar to the blackberry group bar codes. I scanned it, and it prompted me if I want to save a file, or open it. I chose open, and it streamed a video of the director talking about the film's story. Pretty neat, I thought.
Yea, we'll have a lot QR style codes popping up everywhere. There is guy i know that a shirt with a QR code and it, and it takes you to his Blog Page, with links to facebook and twitter. And i remember seeing in magazines QR codes for going to web sites.