BlackBerry sold in 7 million devices in FY2015
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But it didn't become the corporate operating system of choice because of this.
It became the corporate operating system of choice first, then the consumer operating system of choice. I'm just using it as an example anyway of how in the early days of smartphones (Pre 2006) we saw Smart PDA's and stuff aimed at businesses rather than consumers.03-30-15 02:23 PMLike 0 - Btw, just a quick one.
Active BlackBerry user base is now at 37 million.
Using a prediction model designed by myself I am estimating that around ~27 million are BBOS7 users whilst ~10m are BB10 users.
Please note that this is my estimate and not an official split.JeepBB likes this.03-30-15 02:43 PMLike 1 -
Posted via the Android CrackBerry App!03-30-15 03:39 PMLike 0 -
I was talking about up to 2014 and not 2015 where as you were talking about 2015 specifically.
Reason I got confused was because you used past tense so I thought you meant 2014 and before.03-30-15 03:46 PMLike 0 - DenverRalphyRetired Network ModIs this an official new announcement? Forgive me for not being up to date... literally just woke my computer after coming home from an afternoon of Fishing, so I haven't been following. If that's true... yowza bowza that's not good.03-30-15 06:32 PMLike 0
- Right now I think Chen sees BB10 as a lost cause.
He will leverage Android to the max and as much of IOS as he can.
Again, he has NEVER promoted or praised it.
His action speak this loud and clear!
BlackBerry Z10 is now a backup to my M9!Blacklatino likes this.03-30-15 08:48 PMLike 1 - I find the specs and benchmark conversation confusing, not because I don't understand it, but because I don't understand its relevance. If I needed to run a bunch of Android apps, I'd buy an Android device, and I'd certainly compare the specs, since it's an apples to apples comparison. But I want to run the BlackBerry OS, including the Hub and mostly native Apps, none of which are represented in the Benchmarks.
BB10 is a very efficient and responsive OS, and I would prefer any of the current crop of Blackberry phones (including the z10) as my daily driver over any other phone currently on the market. I have an iPad and a 7-inch Android tablet, and I Just don't get the allure of either. I just use them for testing web site display and functionality. Neither are very pleasant to use for more that a few minutes at a time.
Posted via CB10ArcPlug likes this.03-30-15 10:27 PMLike 1 - I find the specs and benchmark conversation confusing, not because I don't understand it, but because I don't understand its relevance. If I needed to run a bunch of Android apps, I'd buy an Android device, and I'd certainly compare the specs, since it's an apples to apples comparison. But I want to run the BlackBerry OS, including the Hub and mostly native Apps, none of which are represented in the Benchmarks.
BB10 is a very efficient and responsive OS, and I would prefer any of the current crop of Blackberry phones (including the z10) as my daily driver over any other phone currently on the market. I have an iPad and a 7-inch Android tablet, and I Just don't get the allure of either. I just use them for testing web site display and functionality. Neither are very pleasant to use for more that a few minutes at a time.
Posted via CB1003-30-15 10:29 PMLike 0 - BlackBerry released 3 devices in FY2015 and sold 7 million units.
Apple released 2 devices for the whole of 2014 and sold 192 million units.
I'm not trying to compare Apple to BlackBerry here.
Just showing how ridiculously good Apple's sales figures are and how really quite disappointing it is for BlackBerry.03-31-15 01:06 AMLike 0 -
Is anyone really surprised at these numbers considering they have had very little product at all, and what they did release was not really competitive with other manufacturers?03-31-15 01:09 AMLike 0 - If I needed to run a bunch of Android apps, I'd buy an Android device, and I'd certainly compare the specs, since it's an apples to apples comparison. But I want to run the BlackBerry OS, including the Hub and mostly native Apps, none of which are represented in the Benchmarks.03-31-15 02:08 AMLike 0
- I find the specs and benchmark conversation confusing, not because I don't understand it, but because I don't understand its relevance. If I needed to run a bunch of Android apps, I'd buy an Android device, and I'd certainly compare the specs, since it's an apples to apples comparison. But I want to run the BlackBerry OS, including the Hub and mostly native Apps, none of which are represented in the Benchmarks.
BB10 is a very efficient and responsive OS, and I would prefer any of the current crop of Blackberry phones (including the z10) as my daily driver over any other phone currently on the market. I have an iPad and a 7-inch Android tablet, and I Just don't get the allure of either. I just use them for testing web site display and functionality. Neither are very pleasant to use for more that a few minutes at a time.
Posted via CB1003-31-15 08:19 AMLike 0 - Bingo. They need a steady supply of new models coming down the pipeline as well as excellent relations with the carriers that are supposed to sell the phones.
Is anyone really surprised at these numbers considering they have had very little product at all, and what they did release was not really competitive with other manufacturers?
What is also troubling is that, 3-4 years into the transition, BBRY still apparently has a substantial number of BBOS users. That is a very slow conversion rate.jmr1015 likes this.03-31-15 08:58 AMLike 1 - A steady supply of new models only works if you have a steady supply of customers. And what refresh rate are we talking about? Annually? I would hazard far fewer than 50% of users upgrade so frequently. Unless you have a substantial influx of new users to supplement the upgrading existing customers, each refresh would show a net loss of sales YOY. I don't think that is all that sustainable.
What is also troubling is that, 3-4 years into the transition, BBRY still apparently has a substantial number of BBOS users. That is a very slow conversion rate.
In terms of device refreshes, I see where you are coming from. I would be happy with a two year refresh cycle. BB could stagger the PKB and VKB every other year. But that would be so limiting. I could argue that a yearly refresh for both would also work. Current BB users may not want to upgrade 1 year old devices, but there would be users of other platforms that may want to take a gander over to BB. And if there is nothing new or interesting for them to buy then it becomes a lost sale before it ever had a chance. If they can produce new phones in the same manner that they did the Passport (spec and price competitive without over producing) then I see no reason why they can't do a yearly refresh.03-31-15 09:32 AMLike 0 - I bet the product management team at Blackberry would gladly pay $10 million if they could somehow divine the ideal sustainable product release schedule that combines device refreshes with new releases to maintain their customer base, meet enterprise requirements and maintain a presence in the consumer market. Unfortunately, the data is likely not sufficient for them to do that with any degree of certainty.
Personally, I'd be very happy if they could afford to do the following:
1) Four core products, each on a two year refresh cycle, with a minor refresh in second year, plus an annual "concept" device available in limited quantities to foster research, win awards and generate buzz.
2) Annual Q1-Q2 release schedule and marketing push for all devices, aimed at the Enterprise and Entrepreneur market segments with modest messaging toward the general public (so as not to complete head-to-head with Apple and the other consumer electronics behemoths during the holidays) .
3) Frequent OS and native "core" app improvements (Contacts, Browser, Remember, etc.)
Sample release schedule:
EVEN YEARS
Major rev.
- Innovative Flagship VKB (a la Z50)
- Mid-tier Enterprise PKB (a la Classic)
- Limited Special Edition concept device
Minor rev.
- Innovative Flagship PKB (a la Passport)
- Mid-tier Enterprise VKB (a la z10/leap)
ODD YEARS
Major rev.
- Innovative Flagship PKB (a la Passport)
- Mid-tier Enterprise VKB (a la z10/leap)
- Limited Special Edition concept device
Minor rev.
- Innovative Flagship VKB (a la Z50)
- Mid-tier Enterprise PKB (a la Classic)
Posted via CB10Last edited by bb10adopter111; 03-31-15 at 11:54 AM.
03-31-15 11:44 AMLike 0 -
Posted via CB1003-31-15 12:35 PMLike 0 - IDK. Maintaining/improving relationships with carriers should have been a top priority for BlackBerry- especially as the new CEO after becoming responsible for cleaning up a mess initiated several CEOs prior to your reign. Probably wouldn't have hurt sales.03-31-15 12:54 PMLike 0
- What were the three devices? Z3, Passport, and Classic? If yes, the last two were just released while the Z3 was for emerging markets and also overpriced next to better Android competitors. I'm not disagreeing with you at all, the numbers are pathetic, and Apple's are exceptional. BlackBerry can only hope that a steady supply of new and competitive models can help them regain some market share, especially in the USA.
Even though those last 2 were just released they still account for 6 months of sales on the Passport and 3 months of sales on the classic.
Not a direct comparison but Apple released two phones (iPhone 6 and 6+) and sold in 15 million in less than 10 days.....
So actually this argument isn't that valid tbh and 3 months on the market should be enough time for a boost in sales, not a drop in sales. Also BlackBerry shipped other devices through FY2015 like Z30 and Q10 etc...
Yup, official number. Down from 41m 3 months ago.03-31-15 01:02 PMLike 0 -
In emerging market carrier relations don't matter too much (Indonesia) but in the western market the carriers hold a lot of power and so the majority of consumers will buy their phone through their carrier. Even the carriers that range Blackberries no longer have staff that will recommend a BlackBerry to anyone due to lack of BlackBerry sell through incentives which they used to do years ago.03-31-15 01:06 PMLike 0 - I'm afraid to say that I found many apps haven't been updated since the early time of BB 10 OS.
Same apps on Android, but on BlackBerry never been updated.
Native apps always run better.
Great OS would never sell without having convenient ecosystem than good OS with convenient ecosystem.
Posted from CB10 with BlackBerry Z303-31-15 01:37 PMLike 0 - BlackBerry have lost a number of carrier relations and here in the UK some carriers decided to stop stocking BB10 altogether.
In emerging market carrier relations don't matter too much (Indonesia) but in the western market the carriers hold a lot of power and so the majority of consumers will buy their phone through their carrier. Even the carriers that range Blackberries no longer have staff that will recommend a BlackBerry to anyone due to lack of BlackBerry sell through incentives which they used to do years ago.Last edited by Blacklatino; 04-01-15 at 07:33 AM.
JeepBB likes this.03-31-15 10:42 PMLike 1 -
Posted via CB1004-01-15 07:26 AMLike 0
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