Blackberry should develop it's own phone service/become a carrier and offer global service at a set rate. It needs to reinvent so to say the wheel or in this case the phone. Apple's Iphones were a hit and still are without a doubt, then came along Palms and Droid phones (Actually I'm not sure of the chronological order of the development of these devices). Blackberry needs to reinvent it's self, after all the company is called "Research in Motion." I've had a Blackberry for a while and what keeps me with RIM is their security of data, however, this isn't enough for a lot of consumers currently. So what I am saying is what can RIM do to offer there current and future consumers a better product/experience?