[Abrante]

I found it to be interesting. 30 seconds is definitely not enough to show much of BB10. The idea of "showing what it can't do" what cool.

[stesyl]

I thought it was terrible

[donnation]

Oh my god it was awful. Again who in the **** is doing the marketing for Blackberry? I thought it was terrible.

[Jon Tessler]

that was a brilliant ad. now they just need to keep pushing that out on TV

[ew800]

Oh boy... I hope others disagree, however that did nothing for me. I thought it was terrible.... Couple that with the fact that it won't be available here in the US for a couple of months, not good....

[wnyjackson]

It needed more. Should have shown some of the gestures since that seems to be the most common knock, that users need a learning curve to use the new OS

[Abrante]

Oh my god it was awful. Again who in the **** is doing the marketing for Blackberry? I thought it was terrible.

It definitely isn't as appealing as the way Apple does it. But, I found the twist to be okay. But, like Jon mentioned, Blackberry has to step up their airtime on TV in order to bring BB10 to the forefront of the competition.

[Andrew4life]

Too short, too meh.
It was at least somewhat memorable though.

[advcomputer]

that commercial was terrible.

Sent from my BlackBerry Runtime for Android Apps using Tapatalk 2

[lockedtight]

It was alright, needed a little more emphasis on what it actually was, and that it was different than previous bb's. Oh well. I still want one.

Sent from my BlackBerry 9930 using Tapatalk

[Jon Tessler]

saying that a 30 second spot it to short to show what the phone can do, is brilliant marketing. this will make people want to go to the store and try it out. it is using a "negative" ad to highlight a positive about the phone.

[ew800]

The launch event was not all that great, the commercial was not all that great.... Anyone else concerned?

[Abrante]

I liked the commercial. I also do understand the "huh" comments too. My girlfriend looked at me when the commercial finished and she looked totally confused. So it was a mixed reaction in my room. I had to rewind it so she can get the gist of it, but, she still didn't like it.

[The White Rider]

Youtube link anyone?

[darkehawke]

as a general ad, ok.
for an ad that cost 4 million to air alone, it was poor

[mandm1229]

i wish i could afford it. cant wait for us to get it

Sent from my BlackBerry 9930 on Verizon Wireless.
BlackBerry By Choice!

[darkehawke]

Youtube link anyone?

its on crackberry main page

[The White Rider]

Here. If anyone is looking for it.

[jhnptrlimo1]

Horrible!! The other one on youtube looked soooo much better...they should have used that! Or at least show the camera, which would appeal to the public! I agree with the other poster...terrible launch...terrible commercial. I truly think they are making all the wrong moves.

[paolomusic]

My biggest concern prior to the commercial airing was that 30 seconds wasn't enough to show all the cool features of the phone. I guess it was their's too lol.

I liked it, a second or two more of the last screenshot would have been better for me though

[Abrante]

saying that a 30 second spot it to short to show what the phone can do, is brilliant marketing. this will make people want to go to the store and try it out. it is using a "negative" ad to highlight a positive about the phone.

I feel the same way. Blackberry needs to step up their presence now. Billboards, commercials, metro area buses (i.e. NYC) will also be great for the success of BB10 in this city. Although the concensus around my circle of friends (which is mostly Android followed by iOS) has been positive about BB10, thus far.

[njblackberry]

Weak. Will be forgotten in the morning. Except here.

[D_March]

I didn't like it but I don't think it hurt BB beyond burning some cash. I generally think all the cell phone ads suck though. The apple ads are stupid children book ads for the most part...like a protected yuppy garden of good thoughts. The Droid ads are written for 15 year old boys...as evidenced by our handful of android fanboys who live on Crackberry. I do like the windows phone 8 ads though.

[ew800]

Dang, with all the hype leading up to this (BB10 and the commercial), I was hoping for something much better....

[bizzyqu]

Was better the second time around, though there won't be for most