1. Roo Zilla's Avatar
    Revenue and profit are two seperate beasts. Revenue is all money coming in. Profit is revenue minus cost.
    duh.
    12-29-12 04:04 PM
  2. Plazmic Flame's Avatar
    Having watched the mobile industry for over 6 years now, I've come to the conclusion that asking these questions like "how much will (device) cost?" Are irrelevant.

    Think about it, all the prices are pretty much the same. Either it will be ridiculously priced like an iPhone which is $699+ for the base model, or it will be reasonably priced where people can buy them off contract at $499-$549. On contract prices are even less worth debating because it's either going to be $199-$299 on contract. $199 has become the defacto 3-year price (in Canada) for most high-end smartphones and anything at $299 gets nothing but rage from the mass consumer market.

    Since the LG Nexus 4, people's expectations on smartphone prices have been skewed and what they don't realize is that Google is the except in this arena because they are selling so close to cost, to get you into their ecosystem and start using their services, which gets them more info on you and proliferates their ad business.

    My guess: $199 on 3-year contract and $599 outright.

    Examples:

    Last edited by Plazmic Flame; 12-30-12 at 08:04 PM.
    12-29-12 04:23 PM
  3. d3ac0n's Avatar
    $600 for a new OS with midrange specs devices will mark the beginning of the end for RIM. Let's hope they are not that dumb

    Sent from my MB886 using Tapatalk 2
    12-29-12 04:44 PM
  4. anon5398027's Avatar
    $600 for a new OS with midrange specs devices will mark the beginning of the end for RIM. Let's hope they are not that dumb

    Sent from my MB886 using Tapatalk 2
    I have a dream that my four little Blackberrys will one day live in a nation where they will not be judged by the specs of their hardware but by the content of their character.
    I have a dream today.
    jakie55 likes this.
    12-29-12 05:40 PM
  5. gng11's Avatar
    Give me $250-300 CAD more or less off contract with some accessories, or I will stay away. I think this is the same sentiment with many others around.
    12-29-12 05:44 PM
  6. Plazmic Flame's Avatar
    Give me $250-300 CAD more or less off contract with some accessories, or I will stay away. I think this is the same sentiment with many others around.
    Seriously? Stop trolling. No one offers anything like that.
    anon(3896606) likes this.
    12-29-12 05:52 PM
  7. livejam's Avatar
    Whoever thinks it is gonna be under $400 off contract is insane! All new flagship phones are basically $199-299 with new 2-yr and about $500-800 full retail...heck even the 9930 is still $510 off contract today.
    12-29-12 06:33 PM
  8. jdevenberg's Avatar
    Whoever thinks it is gonna be under $400 off contract is insane! All new flagship phones are basically $199-299 with new 2-yr and about $500-800 full retail...heck even the 9930 is still $510 off contract today.
    And for an established ecosystem like iOS or Android, that is a price consumers will pay. RIM needs to do what Nokia did with the 920. It is a flagship phone, has innovative features and is $99 on contract and, at least on AT&T, $450 off contract. That is how you move devices running an immature OS with an unproven ecosystem. There is a reason Nokia has over 50% market share of Windows Phone even though they were over a year late to the party. They recognized they couldn't ask iPhone or high end Android money and expect larges numbers of people to bite. Now, I don't think it will be under $400 off contract, but it needs to be under $500 if RIM wants to build market share. It may cut into their profits short term, but will build them a larger user base and that equals profits in the long term.
    gng11 likes this.
    12-29-12 06:44 PM
  9. Sandy Willis's Avatar
    Bb, you guys need to lower the price of your new phone the z-10 to at least $399.00. I want to see you get back on top, the only way is to get new people on your team. Lowering the price will be a big boom! To bb and the world and i mean the world! If it is over priced, people will think you guys are making up your shorts by charging a higher price. This will sink your ship if it is higher and or the same price as the other smart phones, people will stick with what they have instead of changing over or an up-grade, although your phone is the "smater phone"!
    12-30-12 11:19 AM
  10. southlander's Avatar
    A year from now maybe, when BlackBerry 11 is launched. But nope, not right now.

    But what you can do is wait for someone to sell theirs. There will be someone that will not like it, no matter how good it is. Watch CB or eBay and pick one up for less.
    12-30-12 11:22 AM
  11. darkehawke's Avatar
    I have a dream that my four little Blackberrys will one day live in a nation where they will not be judged by the specs of their hardware but by the content of their character.
    I have a dream today.
    BB10 is unproven
    Once it establishes itself, it can charge the same price as established platforms, until then RIM need to do everything to attract people to it, which includes making these devices as cheap as possible.
    12-30-12 11:54 AM
  12. cjcampbell's Avatar
    BB10 is unproven
    Once it establishes itself, it can charge the same price as established platforms, until then RIM need to do everything to attract people to it, which includes making these devices as cheap as possible.
    As inexpensive and possible, yes, but they cannot put it out there as a loss leader as many are suggesting.
    12-30-12 12:27 PM
  13. olblueyez's Avatar
    So many delusions in this thread. Plan on spending just as much or even more than what we paid for the OS7 devises.

    Thoughts to the contrary are pure fantasy.
    12-30-12 12:42 PM
  14. Roo Zilla's Avatar
    Either it will be ridiculously priced like an iPhone which is $699+ for the base model, or it will be reasonably priced where people can buy them off contract at $499-$549.
    Latest iPhone for the base model has been $649 for years now. Whether that price is ridiculous or not... well, maybe.
    Attached Thumbnails BB Z10 Price?-capture.jpg  
    12-30-12 01:45 PM
  15. darkehawke's Avatar
    As inexpensive and possible, yes, but they cannot put it out there as a loss leader as many are suggesting.
    that is true, but they cant do what they are doing now. they need to be competitive
    12-30-12 02:07 PM
  16. darkehawke's Avatar
    So many delusions in this thread. Plan on spending just as much or even more than what we paid for the OS7 devises.

    Thoughts to the contrary are pure fantasy.
    then they can expect to have the same fate as the OS7 devices.
    doing precisely that will not help them. Blackberry need to learn humility, they cant act like kings of the world anymore.

    i think you are right, but i hope you aren't.
    ideally what i would do is release a mid to top end phone as cheaply as possible to introduce people to the platform, then release the flagship devices. i hope this is what they are doing with the L and N series and keeping the A series back.

    but if the Z10 is the same price as the 9900 (�450 in the uk off contract) then Blackberry are going to fail big time.
    12-30-12 02:12 PM
  17. backfire101's Avatar
    500 usd dollar would be ok, that's about 350 euro, but as usual it will be 500 euro :X
    kevinnugent likes this.
    12-30-12 03:08 PM
  18. Waqiuddin's Avatar
    BB Z10 Price?-screen-shot-2012-12-31-7.25.02-am.png

    I just get this tweet from @BlackberryScoop..
    Last edited by Waqiuddin; 12-30-12 at 07:53 PM.
    12-30-12 05:27 PM
  19. darkehawke's Avatar
    Click image for larger version. 

Name:	Screen Shot 2012-12-31 at 7.25.02 AM.png 
Views:	127 
Size:	43.1 KB 
ID:	129901

    I just get this tweet from @BlackberryScoop..
    550 yay
    650 i think is too high
    in the uk unless they get a cheaper version out soon then BB10 will not gain ground.
    A lot of the UK bb users are teens with BB Curves. 650$ will price them right out
    12-30-12 06:06 PM
  20. Plazmic Flame's Avatar
    Latest iPhone for the base model has been $649 for years now. Whether that price is ridiculous or not... well, maybe.
    Not much of a difference but its $699 in Canada... Blame exchange rates.

    BB Z10 Price?-imageuploadedbycb-forums1356919770.454000.jpg
    Last edited by Plazmic Flame; 12-31-12 at 05:00 PM.
    12-30-12 08:09 PM
  21. Patrick Mcd's Avatar
    Hi all.

    I'm a long term bb user, and so far everything I have seennof bb10 is a massive step in the right direction, to getting RIM back to the top 4 brands.

    The onlyn place they could fall down is on price. There us no way to compare the pricing of a device or brand like Apple iPhone5 to BB10 they are not in the same league, you may remember the Playbook. RIM tried to launch a basic tablet to the market, at a premium price causing it to get smashed by the Galaxy Tabs, iPads and Nexus' the olaybook 16gb now sells for �99

    RIM must follow in Googles footsteps with the Nexus 4 (a phone which is taking the uk by storm) as its only �250 sim free - let's be honest, to the general public BB10 needs to capture these customers, they will NOT capture iOs owners so stay away from their proce point.

    Please forgive the typos its 2am and a great example why I need a touchscreen with a larger, more accurate touch keyboard.
    12-30-12 08:12 PM
  22. Stychill's Avatar
    I think at $599 or more, a lot of people are going to be leaving their money in their wallet.
    Mine included.
    12-30-12 10:05 PM
  23. Alain_A's Avatar
    well just looked on rogers and telus website....the iphone 5 64gb off contract is at $899 and same with telus..very high..For the bold 9900 of today rogers is at $499. and telus is at $630. So if i go with those number of today..well then..still high..but still cheaper than iphone of today...would be nice not more than $500.
    12-31-12 02:45 AM
  24. Skeevecr's Avatar
    Bb, you guys need to lower the price of your new phone the z-10 to at least $399.00. I want to see you get back on top, the only way is to get new people on your team. Lowering the price will be a big boom! To bb and the world and i mean the world! If it is over priced, people will think you guys are making up your shorts by charging a higher price. This will sink your ship if it is higher and or the same price as the other smart phones, people will stick with what they have instead of changing over or an up-grade, although your phone is the "smater phone"!
    Prices of $299 or $399 are unrealistic, they need to actually make money on the hardware because they are not a google or amazon who are happy to sell stuff at cost due to most of their revenue coming from elsewhere.
    12-31-12 04:03 AM
  25. Skeevecr's Avatar
    Click image for larger version. 

Name:	Screen Shot 2012-12-31 at 7.25.02 AM.png 
Views:	127 
Size:	43.1 KB 
ID:	129901

    I just get this tweet from @BlackberryScoop..
    he can tweet what he likes, but is just as much a guess as anyone posting in these threads as he has no more connection to rim than anyone else (or even less if there are some rim people on here)
    12-31-12 04:05 AM
76 1234

Similar Threads

  1. Confused about BB plan pricing for AT&T...
    By mandarb916 in forum General BlackBerry News, Discussion & Rumors
    Replies: 2
    Last Post: 11-16-08, 09:53 PM
  2. BB curve pricing
    By eyerolleddapiec in forum General Carrier Discussion
    Replies: 11
    Last Post: 11-13-08, 12:16 AM
  3. BB Curve price about to plummet?
    By theresa.patrick in forum General BlackBerry News, Discussion & Rumors
    Replies: 15
    Last Post: 09-26-08, 11:18 PM
  4. BB Curve Price
    By GatorGirl1 in forum General Carrier Discussion
    Replies: 13
    Last Post: 09-04-08, 02:59 PM
  5. BB Bold pricing...
    By biscuit141 in forum General BlackBerry News, Discussion & Rumors
    Replies: 9
    Last Post: 05-23-08, 01:15 PM
LINK TO POST COPIED TO CLIPBOARD