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this is a fun thread to read!! made me laugh out loud a few times as i scrolled through.
a) we're definitely not owned by rim. though money talks and everything has it's price. a billion dollars and they can have cb. heck, if they buy it for a billion everybody on this thread can have free BBs for life too!
b) we've NEVER taken money from RIM for writing reviews. nor have they ever asked.
c) full disclosure. we do have advertisements on crackberry from time to time for blackberry. we work with a third party ad company who manages all advertising for our SPE network. so obviously rim or one of rim's ad agencies does work with the ad agency to buy ads for from their entire network... and as part of that we do serve up blackberry campaigns on occasion. any dollars spent are definitely not related to review content - this is straight page views and clicks type stuff for banner ads.
And as for how I tackle a big review... it was correctly stated on this thread above already...
- I write our reviews for our audience. We are a BlackBerry enthusiast site. I write what I know - BlackBerrys... so I compare anything new being reviewed with BlackBerrys first and foremost. I know there are other sites out there writing reviews for their audiences too, and in those cases they'll be comparing less to BB and more to the competition, so I try to bring a level of knowledge and granularity to it that even hardcore BlackBerry users will benefit from.
A device like the Torch - new form factor and new OS - demanded a real in-depth review. So that's what I did. There's more background info, knowledge and detail in there -- between the torch review and bb 6 review -- then you'll find anywhere. And if you read every word, you'll definitely see that I nail every negative point and every positive point. When I'm not happy with something, I'll always try to keep the overall tone positive though. I think that's more constructive. I want to see RIM succeed. I want them to be pumping out better and better devices. And also, that's just how I am for real. Meet me in person - I'm a friendly happy guy. Read through any and every post I've written on CB - that's how my tone has been since the site launched.
Hope that addresses any concerns. Carry on as you were.
K08-05-10 10:08 PM - All you�ve done is create a big mess over nothing...I believe I've done my job here. Time to move on.
Who's next?
When the time came to choose whether to buy the 9700 or not, the CB review on the phone was the definite article i was hoping to read. Plus and Minus, in depth analysis covering every single aspect of the phone. Guess what... the phone is everything i was expecting... and more!
To me, besides a BB fan site, CB also has the plus side of giving RIM feedback about their enhancements being that this is one of the biggest BB comunities... if they completely trash a phone that has so many new features, that we can say is an honest effort from RIM in responding to our requests and demands, what kind of constructive objectivity would that review have?
"An idea that is developed and put into action is more important than an idea that exists only as an idea."
Well done K
Cheers,08-06-10 08:07 AM
