| | 04-16-2011, 08:28 AM Thread Author #1
BestBuy and Futureshop - NO Playbook???
Im enjoying my coffee and going through the flyers that all came out yesterday.
I just went through both BEST BUY and FUTURESHOP flyers that are valid from April 15 - 21st, 2011.
On the cover of the Futureshop flyer taking up almost the entire page is, the one and only................the.......................XOOM !?!? WTF??? Also listed on the cover is Harry Potter DVD, a Fido phone, a laptop, and on the bottom right corner there (1" x 1") is a tiny blurb that I actually missed the first time, and just caught it to write this email, it says "The Playbook is coming April 19, preorder now and get it first."
As I open the Futureshop flyer there is another huge page dedicated to the Motorola XOOM and XOOM accessories, and thats it - not one picture of the PB, no pricing, nothing. I believe this is a huge #FAIL on either RIMS part or Futureshop/BESTBUY's part - as they are both owned by the same corporation I believe or last I heard. Heck there is a black and white e0book reader that gets a 2.5" x 2.5" space in the flyer, but absolutely nothing on the Playbook, and its 3 days till launch, and the flyer runs through the period of the launch - again I ask - WTF??? That what the Futureshop flyer.
Now the BESTBUY flyer which will now be reffered to as the BB flyer of crapola
The front page of the BB flyer is some movies, Harry Potter, a TV, and an old Ipod talking about trading up program, inside its various electronics, one full page to Harry Potter - and on the last page, half the page dedicated to the Motorola XOOM and accessories, and this flyer is from April 15-21st as well.
Now tell me this, you're launching one of your landmark items in RIMS history, a first for RIM, its 3 days till launch, and the 2 biggest distributors of your product have ZERO mention or pictures of your Playbook - Am I missing something here? I'm confused
I just hope this doesn't mean that there is a last second delay coming down the pipe.....I mean there is ZERO advertising for the Playbook and tons for the XOOM which has been out for a while now.
Anyone have a valid and sane explanation.
If Playbook sales suck as I anticipate they will, this will be a HUGE factor IMHO