| | 07-16-11, 02:38 PM Thread Author #1
This could explain the reason
This could explain the reason Verizon is not announcing the July 28th release date AND why Blackberry picked that date.
If this is old news I am sorry for the repost.
Friday: iPhone 5 optimist July 29th release date pumps up tight window
July 15, 2011
by Timmy Falcon
In one of the tightest windows ever floated for an iPhone launch, optimists are pointing to Friday, July 29th as the surface date for the iPhone 5 release date surging to life. That’s a mere two weeks from today, making for a lot to have to happen between now and then for such a launch on the scale which Apple is planning for the first iPhone to ever launch on Verizon and AT&T (and for all we know, perhaps Sprint and T-Mobile) simultaneously. And yet the buzz around the July 29 date is growing heading into the weekend – and one way or the other, its veracity will be verified soon. Here’s a look of what needs to happen for the iPhone 5 (learn more about the iPhone 5) to be released on the last Friday of July, and what the ramifications of such a move would be.
First, Apple would need enough lead time to pull off both an iPhone 5 announcement and a launch. Invites for one-off Apple press events are typically sent about a week in advance, and those events tend to take place on Tuesdays or Wednesdays. So invites would have to go out early this upcoming week (if that doesn’t happen, forget about a July iPhone 5), the event would early in the week of July 24th, and the release date would be that Friday. It would mean that after having delayed the iPhone 5 further back than most were expecting, Apple is now in a hurry to get its new flagship iPhone into the hands of those who are waiting for it.
Such a quick launch would also mean that Apple managed to place initial inventory orders much earlier than was reported. It was seemingly only five minutes ago that it came to light that Apple was betting the farm on the iPhone 5 by ordering fifteen million initial units for manufacturing. But if the iPhone 5 is launching this month, that order went in way sooner than expected, and the iPhone 5 has been in production for a bit now, without folks catching on. Apple’s efforts at secrecy have yielded variable results over the years, so it’s possible.
A quick iPhone 5 launch would also seemingly signify that the iPhone 4 is sticking around for the iPhone 5 era, or at least the early days of it, as there have yet to be significant efforts at iPhone 4 inventory blowout. Even though Verizon has been talking internally about dropping the iPhone 4 to $149 to get rid of stock, that hasn’t happened yet. So unless Apple has been secretly bleeding down iPhone 4 inventory without anyone catching on (you can still get one within 24 hours from Apple.com), this means the iPhone 4 is sticking around as the bargain model. So much, then, for the idea that the iPhone 4 will go away and the iPhone 5 will run the pricing gamut from bargain bin to pro model.
Finally, there’s the issue of Apple having said that iOS 5 will arrive in the “fall” which doesn’t technically start until late September. Historically, the new iPhone and the new version of iOS have launched in the same week, which means that a July iPhone 5 would also result in a July public release of iOS 5 for existing users – unless Apple wants to break from that by preinstalling iOS 5 on the iPhone 5 now for those who buy it but not giving iOS 5 to users of older iPhones until later. Such a move could motivate existing iPhone users to upgrade to the iPhone 5 on its release date, but it could also elicit anger from existing users who were under the impression they would get iOS 5 as quickly as those who stand in line for the iPhone 5 on launch day.
So will any of this actually happen? The idea that Apple will suddenly rush the iPhone 5 out the door in a quick timeframe, after having already blown through any consumer expectations for the release date the minute it wasn’t unveiled at WWDC, seems an odd one. And yet the optimists swear they know it’s coming before the month is over. And if Apple has in fact gotten so good at secrecy that it’s been putting things in place for July iPhone 5 launch without the media having yet observed any evidence, it would be a far cry from the leak-prone iPhone 4 launch in which the entire world knew when – and what – they were getting. We’ll know soon enough, though: media invites would need to surface no later than the first half of this upcoming week for the wheels of an iPhone 5 launch to happen quickly enough to be in your hands before August arrives. Here’s more on the iPhone 5.