[ranzabar]

"While Nomura Securities analyst Stuart Jeffery holds the opinion that BlackBerry?s day?s as a smartphone innovator are over, he believes the company is going to re-emerge as a software development company for highly secured devices (such as the ones owned by governments). The company?s BlackBerry OS10, he says, gives it that potential, while its non-competitive handsets are now nothing more than a handicap."

BlackBerry - Did you see that line "non-competitive handsets" in there? He's talking about the Z series. If you want to stay in business, and use the time it takes to work your way back into the hearts and minds of the market, you better turn the Q into the most fantastic white-collar and Government tool known to mankind.

Posted via CB10

[Dunt Dunt Dunt]

"While Nomura Securities analyst Stuart Jeffery holds the opinion that BlackBerry?s day?s as a smartphone innovator are over, he believes the company is going to re-emerge as a software development company for highly secured devices (such as the ones owned by governments). The company?s BlackBerry OS10, he says, gives it that potential, while its non-competitive handsets are now nothing more than a handicap."

BlackBerry - Did you see that line "non-competitive handsets" in there? He's talking about the Z series. If you want to stay in business, and use the time it takes to work your way back into the hearts and minds of the market, you better turn the Q into the most fantastic white-collar and Government tool known to mankind.

Posted via CB10

There is a market as a small niche company that provides devices to governments and corporations that deal in high security. They could continue having someone else build the hardware and then brand it as a BlackBerry and sell them for $1000 buck each and charge $30 buck a month to allow access to their secure network.

But that mean a MUCH smaller company, and is based on other platforms not having anything "good" enough to prevent the extremely high prices they would need to charge.

[ranzabar]

Ok, but what are the real odds BlackBerry can really survive in the land of AppleDroid? Maybe a small niche company is the best fit?

Posted via CB10

[Jim Banks2]

I think BlackBerry actually proved they can be an innovator with the 10 series phones. Flow and the whole swiping thing is innovative and you will see apple and android getting rid of their home buttons some day down the road.


I believe they are right back in the game with the new phones and if they get the app thing figured out will be doing great.


If they had of introduced this phone instead of the storm a few years ago they would still be on top now.








Posted via CB10

[Jim Banks2]

I think the other thing people are forgetting is that BlackBerry are not the first giant to fall in this sector. I remember having a palm pilot and thinking it couldn't get any better and then BlackBerry's came out and put them out of business.

Then apple showed up and no one thought they could be dethroned.


Then android showed up

Something else will come along and be better then them too. Perhaps it will be BlackBerry






Posted via CB10

[Blacklatino]

"While Nomura Securities analyst Stuart Jeffery holds the opinion that BlackBerry?s day?s as a smartphone innovator are over, he believes the company is going to re-emerge as a software development company for highly secured devices (such as the ones owned by governments). The company?s BlackBerry OS10, he says, gives it that potential, while its non-competitive handsets are now nothing more than a handicap."

BlackBerry - Did you see that line "non-competitive handsets" in there? He's talking about the Z series. If you want to stay in business, and use the time it takes to work your way back into the hearts and minds of the market, you better turn the Q into the most fantastic white-collar and Government tool known to mankind.

Posted via CB10

That's a really tall order. IMO, the Z10, the Q, the unreleased "Big" Z, and whatever else, will simply be BlackBerries for sell until whatever happens for BlackBerry - whether new owner, partner, etc. After that, it will become interesting as to what actually becomes of the Blackberry brand and the smartphones.

[CrackedBarry]

I think BlackBerry actually proved they can be an innovator with the 10 series phones. Flow and the whole swiping thing is innovative and you will see apple and android getting rid of their home buttons some day down the road.

Yes, so innovative, that WebOS, Meego and WP7 came up with it years ago... And swiping hasn't been implemented this well, since Apple introduced it on the ipad2.

Lets be realistic here. BB10 is an allright 1.0 OS, but it has serious issues. Among them the fact that it requires huge amounts of RAM compared to Android and especially iOS. It's a resource hog.

The Z10 and Q10 are likewise allright phones, but by no means game changers or even best in class.

There is nothing there, that by itself would justify a multi billion dollar investment in BBRY, or that has a realistic chance at capturing more than a tiny percentage of the market.

There IS a way forward for BBRY, and they can survive, but it'll be as a niche manufacturer who, as you mentioned, specializes in secure, high end government and corporate customers.

But it wont be with the current phones and BB10. They'll need to trash those and start over with a highly secured fork of Android. (The NSA did something similar)

Not only will it solve the huge app-problems that BB10 suffers under, it can also be done relatively quickly.

There is nothing fundamentally wrong with BB10, but lets face facts: BBRY does have the time to spend years developing BB10 into what it might have the potential to be.

It may be too late already, as the course I outlined should have been set a year or two ago. But, they miiight still be able to pull it off.

[trsbbs]

"While Nomura Securities analyst Stuart Jeffery holds the opinion that BlackBerry?s day?s as a smartphone innovator are over, he believes the company is going to re-emerge as a software development company for highly secured devices (such as the ones owned by governments). The company?s BlackBerry OS10, he says, gives it that potential, while its non-competitive handsets are now nothing more than a handicap."

BlackBerry - Did you see that line "non-competitive handsets" in there? He's talking about the Z series. If you want to stay in business, and use the time it takes to work your way back into the hearts and minds of the market, you better turn the Q into the most fantastic white-collar and Government tool known to mankind.

Posted via CB10

Yea right. Tell me this in 3 months when some numbers are out.
Q is dated. Limited appeal and will not bring in and keep Droid or IPhone users.

Verizon Z10. Running 10.1.0.4651. Posted via CB10

[CrackedBarry]

Yea right. Tell me this in 3 months when some numbers are out.
Q is dated. Limited appeal and will not bring in and keep Droid or IPhone users.

Verizon Z10. Running 10.1.0.4651. Posted via CB10

The idea that the Q10 is somehow extremely popular and will be the savior of BBRY, seems to ignore some of the most basic mechanism of capitalism.

I don't doubt that the IS a market for keyboard phones, but if it really was as big as some people seem to think it is, other manufacturers would make more keyboard phones, and the ones that we have seen on Android and WP7 would have sold better than was the case...